What are the responsibilities and job description for the Visual Identity Specialist position at Montana Silversmiths?
Responsibilities:
The Creative Marketing Manager will be responsible for developing and executing marketing strategies and campaigns that drive business results.
Key Responsibilities:
- Develop and execute marketing strategies and campaigns
- Manage the creation and distribution of marketing materials
- Collaborate with cross-functional teams to ensure alignment and effective execution
- Monitor and analyze campaign performance and make data-driven decisions
- Build and maintain relationships with key stakeholders and partners
- Develop and maintain a comprehensive brand style guide
- Coordinate lifestyle shoots and content
- Manage various vendors, photographers, and videographers
- Optimize the company's Digital Asset Management (DAM) system
- Provide strategic direction for social media content
Requirements:
- Bachelor's degree in Marketing, Communication, Mass Media or related field
- Equivalent of 5 years progressive experience in sales/marketing/business related field
- Strong working knowledge of Microsoft Office, Adobe Creative Suite, photography techniques, PM tool experience, Basic ERP Knowledge
- Excellent communication and leadership skills
- Ability to work effectively in a fast-paced environment
