Sales & Marketing Coordinator

The Sales & Marketing Coordinator is responsible for ensuring a smooth and seamless transition for new residents moving into the community. This individual will serve as the primary liaison between the sales team, new residents, their families, and internal departments to enhance the move-in experience. The Move-In Coordinator will also play a key role in maintaining positive relationships with residents, referral sources, and the local community. This position reports directly to the Director of Sales & Marketing.

Essential Functions:

• Meets all expectations of meaningful contacts and occupancy.
• Coordinate and manage all aspects of the move-in process to ensure a positive resident experience.
• Respond promptly and professionally to all inquiries, including phone calls, web inquiries, emails, walk-ins, and mailed correspondence.
• Conduct community tours for prospective residents and families, ensuring a welcoming and informative experience.
• Work closely with the sales team, operations, and health & wellness team to prepare for new resident arrivals.
• Serve as the initial point of contact for new residents and their families, providing support, answering questions, and addressing concerns.
• Maintain detailed records of move-in processes and resident preferences.
• Organize and conduct new resident orientations, ensuring a welcoming transition into the community.
• Partner with maintenance, housekeeping, and dining teams to ensure move-in readiness.
• Assist with administrative tasks such as gathering paperwork, coordinating contracts, and ensuring compliance with regulations.
• Develop and maintain strong relationships with residents, families, and professional referral sources.
• Support marketing and community outreach efforts to drive occupancy.
• Assist in planning and executing resident events, open houses, and community tours.
• Perform other duties as assigned.