Event Marketing Specialist

Event Marketing Specialist

MEDELA LLC in McHenry, IL

Hybrid

Salary starting at $60K per year

We are not accepting candidates from recruiting firms/agencies

Knowing that our people are our biggest differentiator, we're committed to your development, valuing your voice and respecting your contributions, as you grow to your full potential with us. At Medela, your work is more than a job – it's a journey to building better outcomes and nurturing health for generations. Join us in our mission to turn science into care.

We are seeking a dynamic and results-driven Event Marketing Specialist to join our team.

This position will be responsible for the design, implementation, and execution of field marketing campaigns to build relationships, drive awareness, and generate business opportunities. Working closely with Medical Affairs, Marketing, Sales, and Industry Partners, you will represent our brand at industry events, conferences, and trade shows.

What We Offer Our Event Marketing Specialist

• Competitive salary and bonus potential
• Comprehensive benefits plan
• 401K with match
• Money Purchas Plan
• 16-week Paid Parental Leave
• Generous PTO package, including paid holidays
• A great place to work!
• Salary starting at $60,000
  
  

Medela's US-based manufacturing and development facility is headquartered in McHenry, Illinois www.medela.com

Position Summary

• The Event Marketing Specialist is responsible for planning, coordinating, and executing all aspects of Medela’s annual Symposium and participation in healthcare conferences, particularly in the NICU/Maternity hospital space
• This role will also showcase Medela’s retail pumps and essential products
• You will work closely with clients, vendors, and internal teams to create memorable experiences that meet or exceed customer expectations
• This role will receive strategic direction from Medela’s Medical Affairs department and execute strategic direction from Marketing, ensuring strategic initiatives are achieved within the conference/marketing budget
• The Event Marketing Specialist will handle all aspects of event logistics, from initial planning through post-event evaluation
  
  

Education/Experience Requirements - Event Marketing Specialist

• Bachelor’s degree in Marketing, Business, Event Management, or a related field
• 3-5 years of experience in trade show management or event planning, preferably in the healthcare industry
• Strong organizational and project management skills
• Excellent communication and negotiation abilities
• Ability to manage multiple projects, vendors, and logistics while maintaining attention to detail
• Strong interpersonal skills with the ability to build relationships both internally and externally
• Experience working with Salesforce or similar CRM tools
• Technical aptitude with the ability to translate complex concepts for event audiences
• Ability to work collaboratively with cross-functional teams across different time zones
• Proficiency in Microsoft Office Suite
• The role may require occasional travel to event locations and flexibility in working hours, including evenings and weekends
• The position involves working in a hybrid-office setting and on-site event environments
• Ability to travel by airplane at different times throughout the year for trade shows as required (20% travel)
  
  

Position Responsibilities – Event Marketing Specialist

• Conference Planning and Execution:
• Develop and manage comprehensive event project plans, including timelines, budgets, and logistics in alignment with company standards and processes
• Serve as the main point of contact at trade shows, overseeing all required onsite setup and logistics
• Produce marketing materials including literature, signage, promotional emails, and manage inventory of reusable tradeshow items
• Coordinate with Medical Affairs and Marketing to align conference objectives and strategies
• Ensure compliance with all regulatory and company standards
• Vendor and Stakeholder Management:
• Negotiate contracts with vendors and service providers to secure the best arrangements within budget
• Manage relationships with external partners, including venues, suppliers, and contractors
• Collaborate with internal teams to ensure seamless execution of conference activities
• Marketing and Promotion:
• Develop and execute innovative tradeshow marketing strategies to promote our brand and generate leads
• Manage social media around marketing activities, including trade shows, webinars, and events
• Work with the Marketing team to develop promotional materials and campaigns for conferences
• Budget Management:
• Develop and manage event budgets, ensuring cost-effective use of resources
• Track event expenses and provide regular financial reports to stakeholders
• Identify opportunities for cost savings and process improvements
• Performance Evaluation:
• Document and share customer insights and lead information with internal teams, handling data entry into Salesforce
• Analyze and report on the success of trade show activities, including attendee engagement and lead generation
  
  

This is not a job description. More details will be provided regarding the functions of this position.

At Medela, we are proud to be the healthcare choice for more than 6 million hospitals and homes worldwide, leading the way in research-based breast milk feeding and baby products, healthcare solutions, and clinical education. Our strength lies in our dedicated employees, whose passion and energy are the driving force behind our business success and impact, committed to supporting moms, families, patients and healthcare professionals from hospital to home.

We are not accepting any candidates from recruiting firms/agencies.

As an EEO/Affirmative Action Employer, all qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, citizenship, sex, protected veteran status, age, physical or mental disability, medical condition, HIV/AIDs status, marital status, domestic partner status, sexual orientation, gender identity (transgender status), weight, height or any other characteristic protected by federal, state, or local law or ordinance.

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