What are the responsibilities and job description for the Director of Marketing and Events position at MSH?
The Director, Meetings and Events will be responsible for the strategic planning and seamless execution of both in-person and virtual events. This role ensures that meetings and events foster innovation, collaboration, and meaningful engagement among leadership, the Board of Directors, and attendees. The Director will oversee all aspects of event planning, including sourcing venues, negotiating contracts with vendors, optimizing event budgets, and ensuring a cohesive brand experience. Additionally, the role requires maintaining strong organizational and community relationships while supporting operational and educational event execution.
Key Responsibilities:
Strategic Planning & Event Alignment
- Lead the strategic planning process for key meetings, conferences, and events, ensuring alignment with organizational goals.
- Identify key attendees, facilitate planning meetings, and develop strategic direction to support business objectives.
- Ensure brand consistency across all events through creative assets, signage, and messaging.
- Develop event concepts and formats that engage participants and enhance brand awareness.
Event Execution & Management
- Oversee all corporate meetings and event planning, including logistics, execution, and follow-up.
- Manage sourcing and contract negotiations with venues and vendors to ensure optimal resource utilization.
- Collaborate with internal teams to execute high-quality events that deliver meaningful experiences.
Marketing & Brand Presence
- Work closely with the Marketing and Communications team to integrate branding elements into meetings and events.
- Develop and distribute digital and printed collateral to enhance brand visibility.
- Coordinate signage, gifts, and other branded materials to ensure a cohesive guest experience.
Qualifications & Skills:
- 3 of experience in event planning, corporate meetings, or a related field.
- Strong leadership and project management skills.
- Proven experience in vendor negotiations, budget management, and logistics coordination.
- Excellent communication and collaboration abilities.
- Ability to multitask and work in a fast-paced environment.
Preferred Qualifications:
- Experience working with senior leadership and board members.
- Knowledge of digital event platforms for virtual meetings.
- Background in brand management or marketing support for events.
