What are the responsibilities and job description for the Manager, International Brand Marketing position at MW Partner?
Job Description
Job Description
MW Partners is currently seeking a International Brand Marketing Manager to work for our client who is a leader in the media and entertainment industry.
Responsibilities and duties :
- Manage innovative brand and content campaigns that can be optimized and adapted across all international territories including current and new launch markets
- Support with all aspects of marketing strategy development, building the plan, campaign briefing, execution, post-launch analysis
- Coordinate & consolidate efforts across cross-functional international marketing teams to ensure 360-approach to campaigns in support of customer acquisition, engagement and retention efforts
- Work alongside central Creative Team and agencies on development of all campaign assets and support key stakeholders
- Drive cohesion and alignment of content and brand initiatives across all international territories and among cross-functional teams via local, international and global agenda-driven marketing meetings
- Use data and insights to inform brand strategies and campaigns while delivering measurable brand and performance metrics
- Implement, and enforce brand identity, positioning and usage guidelines to ensure consistency across all territories through marketing communications (brand and verbal identity)
- Manage brand marketing budgets for international
Requirements :
Nice to Have :
For a confidential discussion or to find out more, contact Itishree Mohanty on 909-200-3302 / Lipsa Mohapatra on 141-523-16766 or apply now.
