What are the responsibilities and job description for the Marketing Manager (Hotel) position at Nassau Inn?
Job Overview:
Are you a creative, results-driven marketing professional with a passion for hospitality? Nassau Inn, a historic gem in the heart of Princeton, NJ, is seeking an innovative Marketing Manager to lead our branding, communications, and digital initiatives to attract guests across all segments, including leisure, corporate, and group business. This role is essential in positioning the hotel as a premier destination and ensuring a consistent message across all channels. The Marketing Manager will work closely with the sales, revenue, and operations teams to achieve strategic objectives and drive revenue growth.
About Us:
Nestled in the iconic Palmer Square, Nassau Inn has been a cornerstone of Princeton’s hospitality scene for over 250 years. Our hotel offers a unique blend of historic elegance and contemporary comfort, making it a sought-after destination for travelers, events, and dining experiences at our in-house restaurant, the Yankee Doodle Tap Room.
Key Responsibilities:
- Develop and execute comprehensive marketing strategies to promote the hotel's services, including accommodation, dining, events, and meetings.
- Manage digital marketing efforts, including website content, email marketing, social media platforms, to increase visibility and drive traffic.
- Create compelling content and storytelling that captures the essence of the Nassau Inn experience.
- Build and nurture partnerships with local businesses, tourism boards, media outlets, and influencers to enhance brand visibility.
- Oversee advertising campaigns, promotions, and special event marketing.
- Analyze market trends and performance data to optimize strategies and drive ROI.
- Collaborate with internal teams, including Marketing Director, Sales, Events, Graphic Designer and Operations, to ensure brand consistency and impactful messaging.
- Regularly update marketing collateral, including dining menus, posters, front desk materials, and photo assets, while ensuring proper organization and permissions.
Qualifications:
We’re looking for a dynamic, strategic thinker who thrives in a fast-paced environment. The ideal candidate will have:
- 3 marketing or travel industry experience. Hospitality experience is a must!
- A bachelor’s degree in marketing, communications, hospitality management or a related field.
- Strong proficiency in digital marketing, including social media, SEO, and email campaigns.
- Exceptional writing and storytelling skills.
- A creative mindset with an eye for design and branding.
- Experience working with marketing tools such as Google Analytics, CMS platforms.
- Excellent project management and organizational skills.
- A deep appreciation for Princeton’s rich history and culture.
- Proficiency in Adobe Suite is a plus.
Why Join Us?
Make an impact on a storied landmark and help shape its future. We offer:
· Competitive salary
· Comprehensive health benefits
· Paid time off and vacation benefits
· Opportunities for career growth and professional development
· Plus, the chance to work in a vibrant, historic setting
Are you ready to bring your marketing expertise to one of Princeton’s most treasured destinations? Apply today and be part of the Nassau Inn legacy!
Come join our Team!
The Nassau Inn
10 Palmer Square
Princeton NJ 08542
www.nassauinn.com
Job Type: Full-time
Benefits:
- 401(k)
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Work Location: In person
