What are the responsibilities and job description for the Senior Demand Generation Specialist position at NAVEX?
It's fun to work in a company where people truly BELIEVE in what they're doing!
We're committed to bringing passion and customer focus to the business.
At NAVEX, we're making the world a better place. A safer place. A more ethical place. A place where anyone, anywhere can have a voice. That's a serious impact.
As our Senior Demand Generation Specialist, you will join our fast-paced team responsible for marketing NAVEX software solutions to existing customers and new audiences and contribute directly to sales pipeline. In addition to campaign execution, you will also take an audit approach to assess the current state of our lead database, coordinate initiatives for data enrichment, contact and account health, and consistent growth via new marketing channels.
You are skilled in all demand generation disciplines, including integrated campaign planning and execution, multi-channel strategy, full-funnel messaging, email design, calls to action, lead nurturing, A/B testing, campaign ROI and performance analysis, attribution, and response optimization.
You are passionate about working in the ever-evolving GRC space and using both your creative and analytical skills to drive growth and impact. You see software as an essential tool for helping organizations reach their ethics and compliance goals and are eager to join a team promoting a more just world.
What you'll get:
Career growth. With market-leading training and an unwavering commitment to owning your career plan, you can grow your career to new heights.
Real rewards. We offer competitive and transparent pay practices, top-of-the-range wellbeing programs, and brilliant opt-in benefits. Because we believe companies should offer more than just a salary.
Meaningful purpose. Our products and solutions have real-life impact on people and organizations across the globe. Our innovations make a difference.
Life flexibility. We want you to bring your best self to work every day. We understand that you can only do that with quality time to care for yourself, your loved ones and your community.
An inspiring culture. Find yourself surrounded by leaders that care, invested teammates, and like-minded groups where you'll feel at home.
Industry leadership. Play your part in a fast-growing organization known for excellence, profitability, and stability.
What you'll do:
Define, plan and deliver innovative, multi-channel and results-driven campaigns that use optimal, modern marketing concepts and tools - including webinars, syndication, nurture, social media, paid media, in-person events, and more
Own KPIs that are meaningful, measurable and meet quarterly demand generation goals for database growth, channel ROI, and marketing attribution for cross-sell and pipeline contribution
Work cross-functionally with other teams to help support the portfolio of marketing programs
Measure, track and report at a campaign and tactical level, providing analysis, insights and recommendations for future campaigns programs and adjustments to existing campaigns as appropriate
Stay on top of GRC industry trends and best practices and frameworks, as well as marketing trends and best practices, to support customer growth
What you'll need:
3 years' experience coordinating and executing global demand generation campaigns, including copywriting, channel strategy, advertising, email marketing, webinar production, and more
Hands-on experience running end-to-end marketing campaigns
Exposure to Salesforce.com and understanding of other marketing technologies, including Marketing Automation tools (Marketo, Eloqua, HubSpot)
Strong quantitative and analytical skills with an interest in translating data into actionable change
Excellent track record for constantly optimizing various programs and testing new ways of execution
Effective organizational skills with the ability to prioritize and maintain good judgment in a fast-paced environment
A collaborative and team-player mentality, while also being able to work autonomously
Extraordinary ability to project manage individual tasks and priorities while being held accountable to a global team's processes and workflows
Excellent written and verbal communication skills with the ability to see the big picture view of our marketing strategy
Ability to drive results through your job competencies of decision-making, marketing strategy and project management
Ability to drive results through NAVEX core competencies of accountability, customer focus, drives results and instills trust
Our side of the deal:
We believe everyone deserves to see their path forward, and the steps in place to achieve their career and financial goals.
Every team member is required to have a career plan in place, to be reviewed with their manager after six months in our team.
The starting pay range for this role is $60,000 per annum.
Pay progression based on your performance.
We're committed to helping you thrive in all aspects of your life. Our pay programs are just one element of this. Check out NAVEX's career page to find out more information.
We're an equal opportunity employer, including all disability and veteran status.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
NAVEX Global hires people based upon job related qualifications regardless of race, religion, ancestry, gender, sexual orientation, national origin, age, disability, marital status, domestic partner status, medical condition, political affiliation or any other classification proscribed under applicable federal, state or local law. NAVEX Global encourages women, vets, minorities and those with disabilities to apply for any of our great opportunities. Your decision to self-identify through our application is one of several steps NAVEX Global uses to measure and advance diversity and inclusion within our workplace. (Please note your confidential information will be accessible only by appropriate members of NAVEX Global’s Human Resources Team.)
Salary : $60,000
