What are the responsibilities and job description for the Content Marketing Specialist position at NetBrain?
What We Need:
We are seeking a creative and detail-oriented Content Marketing Specialist who will be responsible for creating, curating, and managing compelling content that drives engagement and supports our marketing objectives. The ideal candidate has a passion for storytelling and a deep understanding of content strategies that resonate with diverse audiences.
The Impact You’ll Make:
As a Content Marketing Specialist, you will play a critical role in enhancing our brand’s voice and visibility across various platforms. Your contributions will directly influence audience engagement, lead generation, and overall brand loyalty, making you an integral part of our marketing team.
What You’ll Do:
- Develop, write, and edit high-quality content for multiple channels, including websites, blogs, social media, email newsletters, video, and other marketing materials.
- Conduct thorough research to ensure content is accurate, relevant, and aligned with industry trends and audience interests.
- Collaborate with the marketing team to create content and support marketing campaigns and initiatives.
- Optimize content for SEO for specific initiatives, ensuring that articles and posts achieve maximum visibility and reach.
- Monitor and analyze content performance metrics to inform future content strategies and improve engagement.
- Maintain an editorial calendar to manage content production timelines and ensure timely delivery of materials.
- Engage with the online community by responding to comments and inquiries across various platforms, fostering a positive brand image.
- Stay updated on content marketing best practices and emerging trends to continuously enhance content effectiveness.
You Have…
- A Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 2 years of experience in content marketing or a similar role, with a portfolio showcasing your writing skills.
- Strong understanding of SEO principles and best practices for content optimization.
- Excellent writing, editing, and proofreading skills, with a keen eye for detail and a creative flair.
- Proficiency in content management systems (CMS) and familiarity with social media platforms.
- Strong analytical skills to evaluate content performance and drive data-informed decisions.
- Ability to work independently and collaboratively within a fast-paced team environment.
- Experience in technology, cybersecurity, or IT-related marketing a plus.
What We Offer
Our comprehensive compensation package is vital in how we recognize our people for the impact they make on us reaching our goals as a company.
For this role, the estimated on-target earnings range is between $75,0000- $90,000 Bonus & Stock Options. The actual salary may vary based on a range of factors, including market and individual qualifications objectively assessed during the interview process.
The range listed above is a guideline, and may be modified. People Experience offers a comprehensive benefits package in addition to cash compensation that includes, but is not limited to, stock options, 401k and medical/dental coverage. Speak with your Recruiter for more details on our Total Rewards philosophy.
