Adobe Analytics Architect

About Northern

Headquartered in London, Ontario, Northern is an integrated digital solutions agency that specializes in helping leading Commercial and Public Service brands navigate digital change. Leveraging our industry expertise and deep understanding of our clients businesses, we collaborate to design, create, and enable tailored digital experiences that drive growth. We have strategically assembled a group of innovators who have a passion for technology, design, and improving digital experiences.

What Were Looking For

As an Adobe Analytics Architect at Northern, you will be the key strategic and technical advisor for implementing and optimizing Adobe Analytics solutions for our clients. You will lead end-to-end implementation projects, architect scalable analytics frameworks, and ensure actionable insights are delivered to help businesses achieve their goals.

*Full-time remote is available nationally. Our Connected Workplace Program gives you the option to choose a remote, hybrid, or in-office workspace(within Canada)!

Benefits of Becoming a Northerner

In exchange for your talent and expertise, Northern is committed to providing:

• Benefits plan, including a Health Spending Account
• Wellness Program & LifeWorks EAP
• Fitness Reimbursement Program
• Vet Care Program
• RRSP Matching
• Profit-Sharing Performance Bonuses
• Endless Professional Growth Opportunities
• Delicious Meals & Company Social Events
• Free Onsite Parking
• Referral Bonus Program
• Flexible work environment - so you can work where & when you work best
• Allowance to help set up home office

Just to name a few!...

Duties & Responsibilities

• Design robust Adobe Analytics implementations tailored to client business objectives.
• Create scalable analytics frameworks, including solution design reference documentation (SDR), variable mappings, and tracking plans.
• Lead the configuration, deployment, and management of Adobe Analytics (Experience Cloud) platforms.
• Oversee tagging and data collection strategies, including working with tag management systems like Adobe Launch.
• Integrate Adobe Analytics with other Adobe Experience Cloud products (e.g., Target, Audience Manager, Campaign) and third-party platforms.
• Enable data activation use cases such as audience segmentation, personalization, and attribution modeling.
• Audit existing implementations to identify and resolve gaps or inefficiencies.
• Optimize reporting structures and dashboards to deliver actionable insights.
• Collaborate with marketing, IT, and analytics teams to define KPIs, goals, and tracking requirements.
• Partner with clients to ensure alignment of solutions with their business strategy and objectives.
• Provide hands-on training and mentorship to clients and internal teams on Adobe Analytics tools and best practices.
• Create documentation and deliver workshops to drive adoption and understanding.

Knowledge, Education & Experience Required

• 5 years of hands-on experience with Adobe Analytics (Omniture) and Adobe Experience Cloud solutions.
• Deep understanding of Adobe Analytics Workspace, segmentation, calculated metrics, and reporting.
• Strong proficiency in JavaScript, HTML, and CSS for custom tracking and tagging.
• Experience with Adobe Launch (or other tag management systems) for tag implementation and management.
• Familiarity with API integrations and server-side tracking methodologies.
• In-depth knowledge of web analytics concepts, data collection techniques, and attribution modeling.
• Ability to translate business goals into measurable KPIs and reporting frameworks.
• Proven ability to troubleshoot data discrepancies, implement scalable solutions, and optimize data flows.
• Exceptional communication and presentation skills, with the ability to convey complex ideas to both technical and non-technical audiences.
• Strong organizational and project management abilities to handle multiple initiatives concurrently.

Bonus

• Adobe certifications (e.g., Adobe Analytics Architect, Adobe Analytics Business Practitioner).
• Experience with other Adobe Experience Cloud products (e.g., Adobe Target, Audience Manager).
• Knowledge of data privacy regulations (e.g., GDPR, CCPA) and their impact on analytics implementation.
• Familiarity with other analytics tools (e.g., Google Analytics, Tableau, Power BI) and data visualization best practices.

Since its founding in 2015, Northern has grown to over 155 employees working together to help leading brands across North America navigate digital transformation.

Northerns continued growth, strengthened by our strong company culture, has led to multiple recognitions by Great Place to Work Canada, including Best Workplaces in Canada, for Inclusion, in Ontario, for Women, and for Hybrid Work.

Diversity and Inclusion

Northern welcomes applications from all qualified individuals and is dedicated to fostering a culture of inclusivity, employment equity, and diversity in the workplace. We encourage candidates from all backgrounds to apply, including but not limited to members of visible minorities, Indigenous peoples, individuals with diverse abilities, and those of all gender identities and expressions.

We are also committed to ensuring an inclusive and accessible recruitment process. Accommodations are available at every stage of the hiring process. If you require support or adjustments to participate fully, please let us know when you apply, and we will work with you to meet your needs.