What are the responsibilities and job description for the Email Marketing Associate position at Nuts.com?
Hi, we're Nuts.com!
Nuts.com is a self-funded, profitable, rapidly growing multi-channel DTC specialty food and wellness company with over 550 people on our team. We're changing the landscape of snacking on nuts, dried fruit, chocolate and more! We planted our roots in Newark, New Jersey during the Great Depression, selling premium nuts on Mulberry Street's open-air market. We've come quite a long way since then, taking our multi-generational family business online in 1999. Even after 96 years, we continue to pride ourselves in expertly sourcing the highest quality foods and treating our customers like family.
What's our team like? We're driven, collaborative and entrepreneurial. Energy and passion power our business and we look for candidates who share in that excitement to help us continue to build something special.
The role:
We are looking for a highly organized and passionate Email Marketing Associate to join the marketing team at Nuts.com. This role reports to the Director of CRM and will play an integral role in transforming how we engage with our growing customer base & wider CRM ecosystem.
This individual should have a good understanding of email & lifecycle marketing best practices, preferably within a growth-phase ecommerce company. They will build on their existing email expertise to help craft both a compelling campaign calendar and cohesive triggered ecosystem to nurture our growing customer base.
What you'll do:
- Develop a thorough understanding of the customer lifecycle, email marketing operations, and analytics, with a proven track record of working within CRM platforms.
- Work cross-functionally with marketing, creative, merchandising, data, and product teams to develop a compelling and cohesive customer engagement program.
- Strategically plan a full CRM campaign calendar, execute campaigns, and analyze results to optimize performance.
- Leverage our email service provider (ESP) and customer data platform (CDP) to create email automations and journeys, set up A/B tests and experiments, and build targeted customer segments for personalization.
- Manage the end-to-end email production process, including ideation, briefing requests, coordinating creative assets, approvals, quality assurance, and deployment.
- Ensure all email campaigns align with best practices for segmentation, list hygiene, deliverability, and sender reputation.
- Partner with the analytics team to interpret performance data, identify trends, and provide actionable insights to optimize retention strategies.
- Explore additional CRM channels, including SMS marketing, push notifications, and other omnichannel touchpoints to enhance customer engagement.
What you'll bring:
- 1-3 years campaign management experience working within a modern CRM platform, bonus points for Iterable experience
- Experience in email personalization, segmentation, and dynamic content strategies to drive customer engagement.
- Strong understanding of A/B testing, experimentation methodologies, and performance reporting to optimize email marketing efforts.
- Excellent organizational and prioritization skills, with some project management experience.
- Experience collaborating with creative teams and providing input on email copywriting, subject lines, and design.
- Strong attention to detail with data, copy, design, offer terms, etc.
- Familiarity with email analytics tools (Google Analytics, Looker, or similar BI dashboards) to measure and optimize program performance.
- Self-starter with a results-driven mindset and a passion for digital marketing.
What we offer
- A challenging role in a rapidly evolving business
- Annual Salary Range: $60,000 - $80,000 plus annual bonus
- Excellent benefits, including a 401K Match
- Paid Maternity, Adoption and Paternity leave
- A hybrid work environment in our state-of-the-art Jersey City office
- And all the Nuts.com snacks your heart desires a 40% employee discount
EEO STATEMENT
Nuts.com is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, immigration status, age, sex or gender (including pregnancy), gender identity or expression (including transgender status), sexual orientation, marital status, veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state, or local laws.
Applicants with disabilities who require assistance or accommodation during the application or interview process should reach out to us at people@nuts.com
Salary : $60,000 - $80,000