What are the responsibilities and job description for the Marketing Operations Specialist position at NXLog Ltd?
A company is looking for a Marketing Operations Specialist responsible for developing and executing marketing activities to engage and retain customers.Key ResponsibilitiesDevelop and execute nurturing marketing activities to drive engagement and retentionManage monthly newsletters and automated email workflows to deliver relevant contentMonitor website analytics and conduct A / B testing for optimizationRequired QualificationsBachelor's degree in marketing, business, communications, or a related field3-5 years of experience in digital, operations, or marketing automation in the B2B SaaS industryProficiency with marketing tech stack including web analytics and CRM systemsStrong analytical skills with experience in data segmentation and performance measurementBasic knowledge of UX principles and project management skills