What are the responsibilities and job description for the Marketing Manager position at O'GARA San Diego?

Marketing Manager will promote business, services, products, and brands. This role will oversee the marketing team and perform analyses on marketing strategy effectiveness.

REQUIREMENTS AND QUALIFICATIONS

Business management skills
Bachelor's degree in literature, journalism, marketing communications or similar field
Familiarity with content management systems
The ability to sell products and services
Excellent computer skills with MS Office and Google Suite
Good knowledge of various content platforms such as social media, blogs, and print media
Excellent written and verbal communication skills
Ability to keep abreast of content and consumer trends and advancements in technology
Strong organizational skills to manage simultaneous projects and short deadlines
Proven ability to work in a fast-paced environment and willingness to travel
Extremely self-motivated, organized, and great at mulitasking
Creativity and the ability to develop original content
Ability to develop content that provokes engagement
Time Management, and strong leadership qualities
Detail-oriented
Multi-tasking

DUTIES AND RESPONSIBILITIES

Manage marketing team and budget

Research new ideas

Implement marketing plans

Conceptualize and create stills, videos, behind-the-scenes footage and other supporting assets for our editorial photo shoots and campaigns. These will include but are not limited to : product launches and store events

Ensure that we are maximizing the usage of all assets by strategically using them in all channels to maintain cohesiveness

Understand our luxury brands aesthetic to ensure all creative deliverables tell our story and are brand appropriate

Proofread, edit and review content for quality, value, and uniqueness

Strategize with the team on trends, best practices, and ways to constantly improve marketing

Work in collaboration with the legal team to create contracts for influencers / models when needed

Support, train and develop marketing team

Constantly review the aims of O'GARA and the channels with business unit leaders and ensure efforts are being placed that align with O'GARA's goals

Targeting content to specific audiences, creating content, which is in high demand, and doing photo / video shoots outside of normal business hours. It may also involve

Conducting market research or employing SEO strategies and working with the RECON digital team to execute

Proofreading and editing content before publishing

Must follow all O'GARA's safety policies and procedures, and immediately report any and all accidents to a manager or supervisor

Responsible for updating the marketing portal for respective brands

Responsible for updating the OEM's marketing portals

EMPLOYEE BENEFITS

Health, Dental, and Vision coverage for employees

401K Plan

Paid time off

Paid training, growth opportunities

Employee vehicle purchase plans

Discounts on products

Compensation : $75k - 90k / annually (depending on experience)

We are committed to an inclusive environment for all employees and applicants and will make all employment-related decisions without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, age, disability or veteran status.

Salary : $75,000 - $90,000

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