What are the responsibilities and job description for the Marketing Coordinator | Full-Time | Moody Center position at Oak View Group?
Oak View Group
Oak View Group is the global leader in venue development, management, and premium hospitality services for the live event industry. Offering an unmatched, 360-degree solution set for a collection of world-class owned venues and a client roster that includes the most influential, highest attended arenas, convention centers, music festivals, performing arts centers, and cultural institutions on the planet.
Position Summary
The Marketing Coordinator will support the award-winning Moody Center’s marketing and creative team. Responsibilities will include email marketing, website management, social media management, and event marketing. This role requires a team player with strong attention to detail, organizational skills, and an analytical mindset.In this position, The Marketing Coordinator will report to the Assistant Marketing Manager to support efforts driving ticket sales and revenue for one of the top-grossing arenas worldwide.
This role pays an hourly rate of $22.00-$26.00.
Benefits for Full-Time roles: Health, Dental and Vision Insurance, 401(k) Savings Plan, 401(k) matching, and Paid Time Off (vacation days, sick days, and 11 holidays).
This position will remain open until July 11, 2025.
About the Venue
At Moody Center in Austin, Texas, we are building a championship organization that serves our fans, community, and business partners through world-class sports, entertainment, and experiences. We believe our employees are our greatest assets. We strive to create a culture that empowers and inspires our employees to go above and beyond for our clients, patrons and community.
Moody Center is Austin’s new arena that gave the “Live Music Capital of the World” the world-class arena it deserves. Moody Center is a premiere 15,000 seat venue that hosts the biggest artists and acts on the planet. Designed specifically for concerts, the new arena is home to The University of Texas Women’s and Men’s basketball games, family shows, and other sporting and community events. Moody Center is the first of its kind in the industry with an unrivaled partnership between Oak View Group, Live Nation/C3 Presents, The University of Texas at Austin, and Minister of Culture, Matthew McConaughey. Moody Center has been recently named the Arena of the Year by Pollstar and by the Academy of Country Music.
Responsibilities
Event & Venue Marketing Support
- Collaborate with internal and external teams to market live events, and fulfill sponsor obligations related to social media and digital marketing
- Serve as an on-site marketing representative for designated events, capturing content and assisting with fan and partner activations
- Fulfill event marketing requests in collaboration with tour promoters and artist teams
- Assist with the organization of event marketing efforts including but not limited to: marketing material distribution, public relations and media needs, event photography requests and ticket promotions
- Ensure alignment with University of Texas Athletics for cross-promotional opportunities
Email Marketing & CRM
- Support execution of the email marketing calendar using Salesforce Marketing Cloud
- Build and maintain email templates and automated marketing journeys in Salesforce
- Develop segmented email lists and set up A/B testing to optimize engagement
- Monitor, measure, and report on the performance of email campaigns
- Maintain subscriber lists and ensure database integrity
- Build and maintain relationships with college concert club databases
Website & Mobile App Management
- Support the marketing team in maintaining the Moody Center website (via WordPress)
- Support the management of our venue app, including push notifications and event listings
- Assist in the website and app redesign project (2025), researching best partners and learning best practices in UX, SEO, and analytics
Social Media & Digital Advertising
- Assist in the content creation and scheduling of social media posts to support events, partnership fulfilments, and various venue marketing goals
- Monitor social media trends, identify user-generated content opportunities, and report on key engagement metrics
- Collaborate on the development of social media graphics as needed using established templates, working alongside Moody Center’s in house creative team
- Maintain the library of digital assets for social media use
- Support the execution of paid social campaigns across Ticketmaster, Meta, TikTok and more
Analytics & Optimization
- Support data tracking across all digital platforms, including engagement, audience behavior, marketing performance and beyond
- Maintain best marketing and analytics practices within Pilytix and Ticketmaster’s TM1 to build and analyze reports on ticket purchaser behavior and audience demographics
- Utilize Google Analytics 4 (GA4) to report on website traffic, campaign performance, and conversion rates
- Manage SEO optimization for website content
Administrative duties
- Support the Assistant Marketing Manager on in-venue asset management, such as concourse TVs and outdoor marquees
- Organize all show asset files within the Moody Center shared drive
- Maintain live updates within Project Management system, Asana
- Maintain tracking documents such as media contact lists and on sale grids
- Various administrative duties as assigned such as scheduling of team meetings
Qualifications
- A passion for live events, concerts, and the entertainment industry
- 1-2 years’ experience in Marketing—concert, festival, or event industry preferred.
- 1 year proficiency in TM1, Salesforce Marketing Cloud, WordPress, and Google Analytics 4
- 1 year experience using Sprout Social, Asana, or similar
- Strong analytical skills with the ability to interpret data and provide insights
- Knowledge of email marketing best practices, A/B testing, and audience segmentation
- Basic understanding of SEO, paid social media, and digital advertising trends
- Strong written and verbal communication skills
- Highly organized with the ability to manage multiple projects simultaneously
- Team player mentality with the ability to adapt to changing priorities and collaborate across departments, including social media, creative, and partnerships
- 4-year undergraduate degree preferred
- Must be able to work evenings, weekends, and holidays as needed based on the event schedule
- On-site event coverage required for media escorting, social media content capture and digital marketing support
- Ability to lift 15-20 pounds, frequent walking throughout the venue
Strengthened by our Differences. United to Make a Difference
At OVG, we understand that to continue positively disrupting the sports and live entertainment industry, we need a diverse team to help us do it. We also believe that inclusivity drives innovation, strengthens our people, improves our service, and raises our excellence. Our success is rooted in creating environments that reflect and celebrate the diverse communities in which we operate and serve, and this is the reason we are committed to amplifying voices from all different backgrounds.
Equal Opportunity Employer
Oak View Group is committed to equal employment opportunity. We will not discriminate against employees or applicants for employment on any legally recognized basis (“protected class”) including, but not limited to veteran status, uniform service member status, race, color, religion, sex, national origin, age, physical or mental disability, genetic information or any other protected class under federal, state, or local law.
Salary : $22 - $26