Associate Marketing Manager

Description

At Oishii, we grow the best fruit in the world by deploying ground-breaking vertical farming technology that pushes the boundaries of agriculture.  If you’re interested in building the farm of the future with us and joining our growing Brand Marketing team, we look forward to hearing from you!

As part of our Marketing Team, the Associate Marketing Manager is a self-motivated and ambitious individual, hungry to advance their marketing career with us. The ideal candidate desires to work in a fast paced start-up setting where they can still benefit from the coaching of senior leaders who have had classic marketing experiences. Are you someone who enjoys working cross-functionally and yearns to see the big picture? Are you curious about the future of agriculture and how applying the right technologies can revolutionize an industry? Are you excited to be part of a team that crafts the consumer-facing marketing plans for Oishii, as we continue to grow the value of our brand? If so, you might be the right person for this role.

What you’ll be responsible for:

• Support the execution of brand marketing initiatives, including planning and executing elements of marketing campaigns across owned and paid platforms, influencing the creative process with your owned channel needs.
• Own our organic social media presence (Instagram, Tiktok plus any new channels, as they arise and are relevant) - including posting and boosting content.
  • Create and manage social media calendar and social asset deployment
  • Manage the the inventory of assets for social media deployment 
  • Develop strategies to grow follower base and increase engagement 
  • Work with the creative director and other internal stakeholders to complete the social content calendar, providing input into “what works” and “what doesn’t work” to continuously improve engagement.
  • Community Management: engaging with, answering questions from, and nurturing our online social community. 
• Day-to-day management of our paid media campaigns across several platforms, including Meta, Google (inc Youtube), TikTok, and programmatic.
  • Working with an agency, plan and execute A/B testing across digital platforms to glean insights where possible, in order to continuously optimize ads for key metrics and goals. 
  • Develop and report KPIs, analyzing them to generate insights and recommend adjustments
• Support the development and execution of strategic brand partnerships and in-real-life activations to drive awareness, engagement, and revenue growth, including partner communications, campaign planning, and cross-functional coordination.

Qualifications

Who will love this job: Individuals who identify with our Core Values and exhibit skills within those values will thrive at Oishii. 

• One Team, One Fight!
  • Ability to quickly shift priorities to meet deadlines and effectively communicate, both verbally and in writing, clearly, concisely and with purpose. 
  • Outgoing and collaborative work style- Ability to work cross functionally at all levels and collaborate at various levels of the organization.
• Focus
  • Ability to remove obstacles in order to prioritize which could include problem solving, working through ambiguity and using fact based or sound judgment.
  • Ability to work independently, with a high attention to detail, and ability to create structure & process where none may exist. 
• GSD (Get Sh** Done!)
  • Capable of prioritizing tasks and always considering the resources available when doing so.
  • A bias for action! Ability to hold yourself accountable and take ownership of driving results that impact company outcomes.

What we look for in an Associate Marketing Manager:

• 3-5 years of experience in brand management, product marketing, or a related field.
  • Ability to identify and interpret key metrics for owned/paid media platforms & tactics
  • Understands how both organic and paid social contributes to brand building
  • Proficient and efficient in deployment of Meta, Youtube, and TikTok content
  • Launched or supported the launch of integrated marketing campaigns
  • Managed digital advertising and/or performance marketing - directly or via an agency
  • Reported & analyzed marketing metrics
  • Created or managed data dashboards
  • Nice to have :: created content and social cop
• Strategic & Creative: You balance analytical thinking with creative problem-solving, leveraging insights to drive impactful marketing initiatives.
• Self-Starter: You take initiative, ask the right questions, and proactively seek opportunities to improve both yourself and the team.
• Highly Organized: You thrive in a fast-paced environment, managing multiple projects with meticulous attention to detail.
• Data-Driven: You can interpret marketing metrics and consumer insights to inform decision-making.
• Collaborative & Communicative: You excel at building relationships, working cross-functionally, and articulating ideas clearly.
• Passionate About Growth: You’re looking for a role where you can grow, take ownership, and make a tangible impact on an evolving brand.

Additional details:

• Well versed in our communication and planning tools like Slack, Google Suite, and Asana
• Curious, with a passion for cultural trends and understanding of how they can translate across social media channels
• Experience managing a budget

Perks at Oishii:

• $80,000K with equity packages
• Medical/Dental/Vision Insurance
• 100% Employer Paid Life Insurance Long Term Disability Insurance
• EAP Access
• Pet Insurance
• 401(k) Retirement Plan (Roth & Traditional)
• Paid Parental leave
• Office social events including happy hours, parties, and community service projects
• Employee activity groups for basketball players, Yoga Enthusiasts, runners…

About Oishii: 

At Oishii, we grow the best fruit in the world by deploying ground-breaking vertical farming technology that pushes the boundaries of agriculture. We’re the first in the WORLD to grow fruit in an indoor vertical farm at commercial scale. We started with strawberries, which we debuted at Chef's Table at Brooklyn Fare, the three star Michelin restaurant considered by critics to be among the best in the world. Since then, we have supplied our strawberries to food-loving consumers, world-class restaurants, and specialty retailers across NYC. Our proprietary technology enables us to grow the very best produce year-round, at the same high level of quality, all without using any pesticides. 

Oishii has been profiled in Eater, NPR, Time Magazine, and Fortune. Oishi was also one of the Fast Companies Most Innovative Companies of 2022. 

At Oishii, everything we do works toward accomplishing our mission of transforming agriculture sustainably while bringing produce that truly delights people everywhere. This requires farmers, engineers, scientists, product managers, and members of many other backgrounds to work together day-in and day-out to innovate, while operating increasingly large farms. We have an amazing mission-driven team of highly motivated and engaged members. 

Learn More https://oishii.com/

Salary : $80,000