What are the responsibilities and job description for the Brand and Content Development Specialist position at Oliver Gal Artist Co.?
As a Brand & Content Marketing Manager at Oliver Gal Artist Co., you will be responsible for leading the development and execution of a comprehensive content and experiential marketing strategy that drives growth and engagement across our DTC channels. With a focus on organic and experiential channels, this position demands a highly skilled and strategic thinker who can elevate the company's brand presence and drive results through innovative marketing initiatives.
Key Responsibilities:
- Develop and implement a content and experiential marketing plan that aligns with the company's vision and business objectives.
- Manage influencer relationships, content creation, and event marketing efforts to drive brand awareness and engagement.
- Collaborate with cross-functional teams to ensure seamless execution of marketing campaigns and initiatives.
- Monitor and analyze KPIs to evaluate the success of marketing initiatives and inform future strategies.
Requirements:
- 5 years of experience in a DTC marketing role, with a proven track record of driving growth and engagement through content-driven marketing strategies.
- Strong analytical skills, with expertise in data visualization and reporting tools like Google Analytics or Tableau.
- Exceptional organizational and project management skills, with the ability to prioritize tasks and manage multiple projects simultaneously.
- Creative thinker with a passion for developing impactful brand campaigns that drive results.
