Marketing Specialist Job at Omni Hotels & Resorts in Chicago

Location

Chicago Hotel

Sweet Home for sure… Chicago, the third largest city in the US, is second to none with its stunning architecture and lake front beauty. There is something for everyone in Chi-Town; world class music, theater, dining, museums, sports and shopping to name a few. The 4 star Omni Chicago sits on the world famous Mag Mile amongst high end retail stores and close to many of the most popular tourist attractions in Chicago. We are known for our quality and exceptional service. We only hire only the best to ensure we continue our longstanding tradition.

Omni Chicago’s associates enjoy a dynamic and exciting work environment, comprehensive training and mentoring, along with the pride that comes from working for a company with a reputation for exceptional service. The Omni Chicago Hotel’s commitment to serve our associates and nurture their growth has led to the company’s highest rating in associate satisfaction and an impressive internal promotion rate. We embody a culture of respect, gratitude and empowerment day in and day out. If you are a friendly, motivated person, with a passion to serve others, the Omni Chicago Hotel may be your perfect match.

Job Description

With the direction of Director of Sales & Marketing, implement the day-to-day integrated marketing strategy for the hotel and 676 Restaurant including, but not limited to, media opportunities, print and digital advertising campaigns, online branding, public relations and social media messaging. This role will collaborate closely with the hotel operations team and outside partners. The ideal candidate will be strategic, creative and results oriented with the ability to coordinate the execution of strategies with multiple stakeholders.

Salary range for this position (based on experience) : $27-$29 / hour.

Upon meeting eligibility requirements, Full Time Associates at Omni Chicago Hotel are entitled to elect the following benefits : Medical, Dental, Vision and other healthcare benefits, Paid Maternity Leave, Pre-Tax Commuter Program, 401k, Select Paid Holidays and Paid Leave Accrual.

Additional associate benefits offered include discounts at the restaurant, use of hotel fitness center, discounted parking options, discounted rates at other Omni properties, corporate discounts, continued education opportunities and more.

Responsibilities

• Support tactical execution of the comprehensive marketing plan that supports the hotels’ business goals and the customer journey. (spanning Group, Leisure, BT, Catering and 676 Restaurant)
• This position will help spearhead the creation, planning and performance of all digital media for hotel and 676 Restaurant.
• Collaborate closely with the Director of Sales and Marketing and other department managers to create, promote and execute the programming / activations calendar for hotel and 676 Restaurant.
• Assist in the creation and execution of the key marketing strategies to reposition 676 Restaurant branding to drive revenue.
• Daily monitor and update information on OH.com ensuring accuracy and consistent branding. (property details, dining menus, meeting details, events, packages etc.)
• Create and execute monthly e-mail campaigns to support marketing strategy.
• Support marketing reporting to measure KPIs for marketing strategies, campaigns and tactics monthly. Proactively identify areas for refinement / optimization, based on business needs and results.
• Ensure social media content calendar and monthly marketing calendars are kept up-to-date and implement day-to-day social media content across all social channels to increase audience. (Facebook, Twitter, Instagram, LinkedIn)
• Monitoring review responses. (TripAdvisor, Yelp, Expedia, Hotels, Google, Open Table etc.)
• Manage, organize, and inventory all marketing assets including photos, videos, press packets and printed sales and marketing collateral.
• Ensure consistency of published content across all hotel and outlet listings on various online website listings. Ensuring all hotel photography and videography assets are on-brand.
• Ensure property communication and implementation of corporate marketing initiatives.
• Create and execute the production of marketing materials, promotional and internal communications materials.
• Assist in developing and managing the annual local marketing budget and strategic planning process.
• Attend Weekly Revenue Merchandising Meetings to understand need times and propose strategies to drive revenue.
• Coordinate and assist in the execution of the hotel’s monthly marketing meetings with key stakeholders. (Director of Operations, F&B Manager, Restaurant Manager, GM, Complex Marketing Manager)
• Build social media influencer relationships and manage influencer program.
• Assist in developing local partnerships to impact the hotel’s marketing and revenue objectives.
• Assist in managing media statements on immediate PR situations with Omni Hotels marketing team.
• Oversee and assist DOSM with monthly marketing invoices to ensure prompt and accurate payment to vendors.

Qualifications

Omni Hotels & Resorts is an equal opportunity employer - vets / disability. The EEO is the Law poster and its supplement are available using the following links : EEOC is the Law Poster and the following link is the OFCCP's Pay Transparency Nondiscrimination policy statement.

If you are interested in applying for employment with Omni Hotels & Resorts and need special assistance to apply for a posted position, please send an email to applicationassistance@omnihotels.com . Omni Hotels & Resorts does not discriminate on the basis of any protected category with respect to the payment of wages.

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Salary : $27 - $29