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CREO: Supervisor, Influencer Partnerships

Omnicom Media Group
New York, NY Full Time
POSTED ON 2/19/2025
AVAILABLE BEFORE 4/10/2025
Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) – delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, PHD, and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 24,000 people serving the world’s leading brands in OMG agencies around the globe.

The Creo Omnicom Partnerships, Supervisor role is a critical role within Creo, Omnicom Media Group’s Influencer agency. This role is primarily tasked with securing Influencer partnerships with OMC clients and brands by showing how Influencer solves their business challenges. The Supervisor will lead the pre-sale client communications, capabilities and proposal development, serving as the primary point of contact between the client and the internal teams. The role requires close collaboration with the Creator Activation, Account and Paid Social teams to ensure that campaigns can be strategically executed and aligned with broader media plans.

The Supervisor will act as a liaison between the internal creator activation personnel, client teams, and stakeholders, ensuring smooth communication and seamless ideation and proposal development. This role is key to revenue for Creo and position OMG as a leader in the influencer marketing space a media channel at parity across measurement, innovation and investment.

Reports to: Head of Omnicom Partnerships

Responsibilities

Partnerships:

  • Lead Creo capabilities, proposal development and communications for Omnicom clients
  • Have an understanding of Hold Co. framework and roles/responsibilities across stakeholders across Media Planning, Media Buying, Creative and Commerce Agencies & Services
  • Obtain clear understanding of desired business outcomes and develop an execution solution that showcases what’s needed to be successful unique to client, their sector and the channel(s).
  • Collaborate with the Influencer Strategy, Account Management, and Creator Activation teams to develop and execute campaign strategies that align with client objectives and amplify their brand narrative.
  • Obtain a strong grasp of Influencer connection to commerce, specifically how to communicate commerce narrative, commerce capabilities and strength within the lower-funnel conversation funnel

Practice Excellence

  • Maintain a pulse on the influencer landscape, including emerging trends and shifts in the digital and paid media ecosystems, and communicate these trends to clients with actionable insights.
  • Work closely with internal teams across paid social, commerce, and media measurement to operationalize best practices and ensure seamless campaign execution.
  • Foster an environment of collaboration and innovation within the team, ensuring that processes, tools, and strategies are continuously evolving to meet client needs.

Client & Partnership Development

  • Leverage and expand client relationships, both internally within OMC and externally with clients, to drive long-term success and sustainable revenue growth.
  • Partner with cross-functional teams to support new business initiatives and refine service offerings, ensuring they align with both client and platform needs.
  • Contribute to internal collateral and positioning materials in partnership with the Head of Partnerships, helping to grow internal revenue streams and enhance service offerings.

Required Skills

  • Proven experience in influencer marketing with a deep understanding of both organic and paid influencer
  • Excel at storytelling and narrative development to communicate how influencer and creative ideas come to life
  • Strong relationships within the influencer community, with a solid network of influencers and key industry stakeholders.
  • In-depth knowledge of digital media, including creative development, paid media, talent management, and measurement across various platforms.
  • Ability to build strong relationships both internally with agency stakeholders and externally with clients, platform partners, and influencers.
  • Strong communication and presentation skills, able to lead meetings and present persuasive strategies to senior client teams.
  • Highly analytical and creative, with the ability to make strategic decisions based on data and trends in the industry.
  • A high degree of autonomy, integrity, and self-motivation.
  • Strong business acumen with the ability to make impactful, time-sensitive decisions.

Qualifications

  • 3-6 years of direct Influencer agency experience within Sales-driven environment
  • Bachelor’s degree (Marketing/Advertising/Communications preferred)
  • Hands on experience managing Influencer campaigns and client management with Fortune 1,000 companies
  • Experience working on client business in a variety of industries

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$80,000—$90,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

Omnicom Media Group is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

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Salary : $80,000 - $90,000

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