SEO Program Manager

We are seeking an experienced and detail-oriented SEO Program Manager to join our team. In this role, you will oversee key aspects of our SEO program, manage critical workflows, and collaborate with cross-functional teams including Technology, Creative, Legal/Compliance, and Analytics to drive organic growth and visibility. The ideal candidate will have a strong foundation in SEO best practices, content management, and local SEO strategy.

In the Role

• Load and manage content updates using our CMS (Contentful).
• Lead and manage calls and agendas with key SEO vendors (e.g., Conductor, Chatmeter, Milestone).
• Maintain the content calendar, support editorial planning, and facilitate legal approvals for published content.
• Update and maintain branch addresses and local listings while supporting authority-building activities.
• Utilize SEO tools (e.g., Google Search Console, Conductor, Google Analytics) to inform strategies, test initiatives, and track performance.
• Compile and deliver consistent reporting on organic performance and optimization progress.
• Answer general SEO questions, support training efforts, and help integrate SEO practices across teams.
• Assist with quarterly technical audits and provide basic guidance on schema and other technical SEO best practices.

Requirements

• Bachelor’s Degree or equivalent years of experience.
• 2-3 years of proven experience in SEO program management or a related role.
• Strong understanding of SEO best practices, including local SEO, schema, and technical audits.
• Familiarity with tools like Google Analytics, Google Search Console, and SEO platforms (e.g., Conductor).
• Excellent organizational and project management skills.
• 2-3 years of managing vendor relationships and cross-functional collaboration.
• Strong written and verbal communication skills.

Preferred:

• Experience with CMS platforms (e.g., Contentful)
• Knowledge of legal content management and approval processes
• Familiarity with tools like Workfront for project management

Location: Baltimore, MD; Wilmington, DE

Target base salary range is $60,000 - $80,000, which is based on various factors including skills and work experience. In addition to base salary, this role is eligible for a competitive compensation program that is based on individual and company performance.

Who we Are

OneMain Financial (NYSE: OMF) is the leader in offering nonprime customers responsible access to credit and is dedicated to improving the financial well-being of hardworking Americans. Since 1912, we’ve looked beyond credit scores to help people get the money they need today and reach their goals for tomorrow. Our growing suite of personal loans, credit cards and other products help people borrow better and work toward a brighter future.

Driven collaborators and innovators, our team thrives on transformative digital thinking, customer-first energy and flexible work arrangements that grow lives, careers and our company. At every level, we’re committed to an inclusive culture, career development and impacting the communities where we live and work. Getting people to a better place has made us a better company for over a century. There’s never been a better time to shine with OneMain.

Because team members at their best means OneMain at our best, we provide opportunities and benefits that make their health and careers a priority. That’s why we’ve packed our comprehensive benefits package for full- and some part-timers with:

• Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances
• Up to 4% matching 401(k)
• Employee Stock Purchase Plan (10% share discount)
• Tuition reimbursement
• Paid time off (15 days’ vacation per year, plus 2 personal days, prorated based on start date)
• Paid sick leave as determined by state or local ordinance, prorated based on start date
• Paid holidays (7 days per year, based on start date)
• Paid volunteer time (3 days per year, prorated based on start date)