What are the responsibilities and job description for the Senior Marketing Manager position at Onspire Health Marketing?

Job Description

Overview

Now Hiring! Marketing Specialist

Location : Hybrid Kansas City

Status : Full-Time $90,000 - $115,000

What’s In It for You :

Medical Insurance : Comprehensive health coverage to support your well-being.
Vision Insurance : Coverage for eye care and prescription eyewear.
401(k) Retirement Plan : Competitive retirement savings plan with employer match.
Paid Time Off (PTO) : Generous vacation, sick leave, and holiday pay.
Remote and Flexible Work Schedules : Opportunities for a hybrid or fully remote work environment, with flexible hours to balance work and life.

Job Summary : The Senior Marketing Manager at Onspire leads client relationships with a strategy-first approach, managing integrated marketing, communications, and advertising for healthcare clients, particularly hospitals and health systems. They develop strategic plans, serve as the main client contact, and demonstrate strong critical thinking, communication, and decision-making skills. This role will oversee the development of strategic marketing and communication plans for B2B and B2C clients. Reports to the Director of Marketing and Client Services, the Senior Marketing Manager may also oversee a Marketing Coordinator.

What You’ll Do

Partner with the agencies' strategies to advise clients on effective marketing, positing strategies, and tactical plans.

Collaborate with the Senior Director to ensure client relationship health, meeting goals while maintaining profitability for projects and statements of work.

Translate client objectives for the creative team, ensuring alignment with the creative process.

Cultivate and sustain long-term relationships with client executives and key contacts.

Identify opportunities to expand or create new statements of work that align with clients’ strategic priorities.

Oversee account management to ensure projects are executed on time, on budget, and on strategy.

Leverage healthcare marketing experience to develop data-driven strategies, positioning, and brand-building efforts in collaboration with senior strategists.

Manage day-to-day client relationships and communications, delivering integrated campaigns across local, regional, and national markets.

Stay informed on clients’ business, competition, and marketing goals to define business challenges and apply insights effectively.

Drive marketing plan implementation, collaborating with internal teams on campaign execution, ROI tracking, budget management, and KPI monitoring.

Lead engagement with external partners, including media buyers, print and production vendors, and digital technology firms.

What You’ll Need :

Bachelor’s degree required : related field, Marketing Communications preferred.

Master’s degree preferred : MBA, MHA, or similar.

5-7 years of experience in marketing and strategy experience preferred.

Experience in healthcare and hospital marketing preferred.

Strong critical thinking, strategic planning, and problem-solving skills; extensive knowledge of the strategic marketing planning process.

Proven ability to develop and execute effective marketing strategies and tactics.

Ability to review and analyze a variety of data to develop marketing and positioning recommendations

Well-organized, detail-oriented, and capable of producing professional results within tight deadlines

Strong people skills, and the ability to contribute strategic ideas to and communicate effectively and professionally with clients, comfortable with public speaking opportunities and leading client discussions.

Who We Are?

At Onspire Health Marketing we are more than a healthcare marketing agency. As architects of strategy, we ignite remarkable growth for healthcare organizations of all types!

We bring full-service capabilities to enterprise organizations, with deep expertise in medical specialties to leverage tech-enabled growth solutions. As collaborative, strategic thinkers who combine digital innovation with data-driven marketing, we understand unique challenges and craft solutions that captivate and resonate. beyond conventional methods to accelerate intelligent growth for medical practices, hospitals, health systems, and healthcare organizations of all types.

Our Mission : is to ignite long-term growth for our healthcare clients through strategy and integrated digital marketing solutions. As the epicenter of purpose-driven growth, we will inspire better, more sustainable health for providers, patients, and communities.

Our Core Values :

Empathy - understanding client needs to customize solutions.

Integrity - doing the right things to earn and keep our clients' trust.

Innovation - embracing the cutting edge for excellence and agility.

Collaboration - partnering with others to advance the mission.

Curiosity - exploring and pushing the limits of what's possible.

An Equal Opportunity Employer

We do not discriminate based on race, color, religion, national origin, sex, age, disability, genetic information, or any other status protected by law or regulation. It is our intention that all qualified applicants are given equal opportunity and that selection decisions be based on job-related factors.

Salary : $90,000 - $115,000

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