What are the responsibilities and job description for the Strategy & Analytics - CRM and Sales Analyst position at Orlando City SC & Orlando Pride?
About Orlando City and Orlando Pride:
With two major professional teams, Orlando City and Orlando Pride, the Orlando City Soccer Club (OCSC) has established itself as one of the preeminent Clubs in professional soccer.
Orlando City joined Major League Soccer (MLS) as the league's 21st franchise in November 2013, becoming the first MLS team in the Southeast. The Lions began league play in March 2015. In 2019, Orlando City re-launched Orlando City B (OCB) to bridge the gap between its successful youth development academy and the First Team.
The Orlando Pride, OCSC’s National Women’s Soccer League franchise, began play in 2016 – bringing professional women’s soccer to Orlando for the first time.
Orlando City and Orlando Pride play at Inter & CO Stadium, a 25,500-seat soccer-specific stadium built in 2017 and located in the heart of Downtown Orlando.
With a footprint across the central Florida region and a roster comprised of international and home-grown talent, Orlando City and Orlando Pride boasts global relevance through its assemblage of world-class athletes.
Job Title: CRM & Sales Analyst
Department: Strategy & Analytics
Reports To: Sr Director of Strategy & Analytics
FLSA: Exempt, Salaried; Full-Time
WHAT SETS YOU APART
Orlando City SC is looking for a full-time CRM & Sales Analyst to join the Strategy & Analytics team. You will have the unique opportunity to learn and contribute to Orlando City, Orlando Pride, Orlando City B and Exploria Stadium business practices. The CRM & Sales Analyst is primarily responsible for overseeing the management of the CRM system along with supporting the design, development, and distribution of data analysis, reporting for ticket sales and service campaigns for Orlando City and Orlando Pride. The position will consult with departments to provide essential support in the creation of strategies, including growing the fanbase, enhancing the service and value provided to customers, and revenue growth.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Lead the tactical administration of the ticketing CRM system including user management, data hygiene, data manipulation and reporting/dashboards
- Offer daily support to ticketing leadership regarding campaign strategy, planning, execution, activity tracking and reporting
- Provide training and daily support to CRM users across the organization to aid in platform utility
- Aid digital sales and marketing initiatives through consumer targeting and segmentation analysis
- Coordinate data integration and management with various vendors and conduct data quality audits
- Contribute to predictive/statistical modeling and visualizations to maximize revenue and optimize overall business performance
- Develop, maintain and distribute a portfolio of reports
- Determine business information needs, identify system requirements, KPIs and methods for CRM and analytics to assist with operational and strategic planning
- Analyze, review, forecast and present information for operational and business planning
- Discover, propose and implement process improvements
QUALIFICATIONS
It’s never just a job at Orlando City SC. It’s a way of life. We live and breathe soccer and entertainment. We believe each role is as unique as the person who does it. To join our team, you will also possess these qualifications:
- Ability to work in a fast-paced and changing environment and as part of a team, taking on tasks at all levels
- Bachelors or advanced degree in business, mathematics or the sciences
- 2 years of experience in Business Intelligence or Analytics roles
- Knowledge of Salesforce CRM, Archtics, SQL, Excel/PowerPoint and Tableau preferred
- Ability to build strong and collaborative relationships with their team and business partners
- Excellent communication (oral and written), analytical, abstract reasoning and organization skills
- Ability to appropriately handle confidential matters and information
- Ability to work independently and meet project and campaign deadlines
- Strong attention to detail, excellent planning skills and ability to meet deadlines
- Willingness to work a flexible schedule based on the changing priorities of the department based on the changing priorities of the department, including evenings and weekends for events
