What are the responsibilities and job description for the Marketing Coordinator position at PACC Mental Health?
Job Overview
We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. In this role, you will support the marketing department in executing various campaigns and initiatives aimed at enhancing our brand presence and driving engagement. The ideal candidate will possess a blend of creativity and analytical skills, with a strong understanding of digital marketing strategies and tools.
Responsibilities
- Assist in the development and execution of marketing campaigns across multiple channels, including digital, print, and e-commerce platforms.
- Create compelling copy for advertisements, social media posts, email newsletters, and website content.
- Collaborate with the design team to produce visually appealing marketing materials.
- Conduct market research to identify trends, customer preferences, and competitive analysis.
- Manage content updates on the company website using WordPress; ensure SEO best practices are implemented to enhance visibility.
- Monitor and analyze campaign performance metrics using Google Analytics and other performance marketing tools.
- Support the planning and execution of print advertising initiatives.
- Coordinate logistics for marketing events and promotions.
- Maintain organized records of marketing activities, budgets, and campaign results.
Requirements
- Bachelor’s degree in Marketing, Communications, or a related field preferred.
- Proven experience in copywriting with a strong portfolio showcasing your writing skills.
- Familiarity with performance marketing strategies and advertising principles.
- Proficient in Google Analytics and other digital marketing tools.
- Basic knowledge of HTML is a plus for managing website content.
- Understanding of SEO techniques to optimize online content effectively.
- Experience with WordPress or similar content management systems is desirable.
- Knowledge of e-commerce platforms is an advantage.
- Excellent organizational skills with the ability to manage multiple projects simultaneously while meeting deadlines.
- Strong communication skills, both written and verbal, with an eye for detail.
If you are passionate about marketing and eager to contribute to a collaborative team environment, we encourage you to apply for this exciting opportunity.
Job Type: Contract
Pay: $25.91 - $27.26 per hour
Schedule:
- Day shift
- Evening shift
- Monday to Friday
Work Location: Remote
Salary : $26 - $27
