Demo

State Manager - GA/AL

Palm Bay International
Atlanta, GA Full Time
POSTED ON 1/30/2025
AVAILABLE BEFORE 3/30/2025
State Manager, GA,AL

Palm Bay International, a dynamic family-owned company, offers one of the nation’s most comprehensive portfolios of imported wines and spirits, including over 50 suppliers from around the globe. Among Palm Bay’s most valued assets is its remarkable network of long-term partnerships with the foremost wholesale companies in all 50 states, as well as the Caribbean, Mexico and Central America. With the crucial collaboration of these partners, Palm Bay’s portfolio can meet the needs of every level of the industry, from independent restaurants and retail stores, to chain accounts, supermarkets, hotels, airlines, cruise ships, duty-free accounts and U.S. military bases. This impressive roster of brands, accounts and relationships positions Palm Bay as a major source of fine wines and spirits and an industry leader in the U.S. marketplace. For more visit: www.palmbay.com.

Location: Atlanta, GA

Position Overview: The State Manager will be responsible for overseeing the business planning, development and execution of the Palm Bay portfolio in Florida with an Off Premise focus. Ensuring the delivery of profitable growth through effective sales management through exciting market plan execution across Georgia and Alabama. This role is the key point of contact for senior level distributor leadership and Account Executives within multiple divisions of our wholesale network. The State Manager works in conjunction with the Regional Director at Palm Bay to optimize tactical spending in a way that drives profitable volume growth and organic sustainability.

Responsibilities/Essential Functions:

Planning
  • Establish an annual business plan to meet target volume and profit goals for the state, partnering with Trade Development Managers to leverage effective trade programming.
  • Monitor plan to performance and develop contingency and gap closing alternatives as needed.
  • Monitor market conditions to proactively mitigate issues and to capitalize on share and profit growth opportunities.
  • Closely manage forecasting week over week to ensure goals are achieved
  • Ensure exciting plans are in place to grow and launch PBI priorities.

Budget & Pricing
  • Responsible for the statewide P&L
  • Analyze market conditions and work with Regional Director to review pricing strategies to ensure optimal ROI on investment spending.
  • Properly manage Palm Bay International pricing strategies and Distributor margin.
  • Ensure pricing structures are in place to optimize Palm Bay International profitability while managing customer margin and maintaining brand integrity and positioning.
  • Manage annual budget to support the execution of approved plan.

Distributor Management
  • Work closely with the statewide VPs and Chain AE’s to ensure share of mind is earned and they achieve agreed upon goals and expectations across the Palm Bay portfolio.
  • Directly responsible for leading the communication and management of our wholesale partners and their day-to-day business.
  • Conduct regular meetings with sales, finance and portfolio teams providing clear objectives, forecast alignment, and program support to achieve goals.
  • Consistently monitor distributor performance and identify improvement opportunities.
  • Ensure wholesaler has all necessary tools and resources to accomplish company objectives.
  • Responsible for sales meetings, trainings and market work with throughout the state.
  • Constantly raising the bar in our distributors and generating exciting growth and launch plans.

Market Management
  • Responsible for key account, independent and chain business development for on and off premise.
  • Coordinating with our Palm Bay National Chain, Regional Chain, Band Development, Finance, and Business Intelligence teams to achieve goals on new and existing brands in the state.
  • Responsible for delivering successful planned visits to all our winery and distillery partners in the state.

Qualifications/Requirements:
  • Bachelor’s Degree preferred
  • 8 years of distributor and/or supplier experience
  • Wine & Spirits Wine experience preferred
  • A foundation of spirits intelligence and the ability to educate others
  • On and off premise sales experience preferred
  • Competitive and Charismatic personality
  • Strong communication, both written and verbal
  • Superior organizational skills, detail oriented, must be able to manage multiple priorities and meet deadlines
  • Ability to work independently and in a dynamic, high energy, team-oriented atmosphere.
  • Must be able to present in front of large groups of people.
  • High level of proficiency with Microsoft office
  • Ability to lift up to 35 pounds
  • Safe driving record

Benefits Overview: Palm Bay offers a competitive compensation package including medical, dental, vision, life insurance, 401(K), paid vacation, personal time off and 11 paid company holidays.

Palm Bay International is an equal opportunity employer.

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