What are the responsibilities and job description for the Marketing Manager position at Paragon Sport Spine & Wellness?
Job Posting: Marketing and Community Outreach Director
Location: Robbinsville, NJ
Employment Type: Full-Time
Company: Paragon Sport Spine & Wellness
About Us:
At Paragon Sport Spine & Wellness, we are a multi-specialty rehabilitation facility (PT/OT/Chiropractic/Acupuncture/ Pelvic Floor Therapy/ Pain Management) committed to helping patients achieve optimal health through cutting-edge treatments, personalized care, and a collaborative approach. We are seeking a dynamic and driven Marketing and Community Outreach Director to join our team and help expand our reach within the community.
Job Overview:
The Marketing and Community Outreach Director will be responsible for driving growth by developing and implementing effective marketing strategies, strengthening community relationships, and ensuring seamless communication across all platforms. This is a hands-on role that requires creativity, strategic thinking, and the ability to manage multiple projects simultaneously.
Key Responsibilities:
- Social Media Management:
- Develop and execute engaging content strategies across social media platforms.
- Analyze metrics to optimize performance and reach.
- In-Person Marketing Events:
- Organize, coordinate, and attend community health fairs, expos, and other events to promote the practice.
- Networking:
- Build and maintain relationships with healthcare professionals, attorneys, and primary care physicians to drive referrals.
- SEO & Digital Marketing:
- Optimize website content for search engines to improve online visibility.
- Execute email and text marketing campaigns to engage current and potential clients.
- Graphic Design:
- Create visually compelling promotional materials for digital and print marketing.
- Educational Initiatives:
- Coordinate and host lunch-and-learn sessions and continuing education events in-office for professionals.
- Analytics and Office Support:
- Track and report metrics such as patient retention, referral sources, and campaign performance.
- Implement strategies based on data to enhance business growth and retention.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field (preferred).
- Proven experience in marketing, community outreach, or a similar role.
- Strong skills in social media management, graphic design, and SEO.
- Proficiency in tools like Canva, Adobe Creative Suite, Google Analytics, and CRM platforms.
- Excellent organizational and multitasking abilities.
- Outstanding written and verbal communication skills.
- Enthusiastic and self-motivated with a passion for community engagement and business development.
What We Offer:
- Competitive salary based on experience.
- Opportunity to make a tangible impact on business growth.
- A collaborative and supportive work environment.
- Professional growth and development opportunities.
If you’re passionate about making connections, leveraging creative strategies, and driving measurable results, we’d love to hear from you!
Job Type: Full-time
Pay: $55,785.00 - $70,000.00 per year
Benefits:
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Ability to Relocate:
- Robbinsville, NJ 08691: Relocate before starting work (Required)
Work Location: In person
Salary : $55,785 - $70,000
