Marketing Communications Coordinator

Principle Responsibilities

• Develops, edits, and publishes new and existing content across the company website, blogs, and other digital platforms; revises content as directed by the Marketing Manager.
• Manages creative content and projects for the company website, intranet, e-commerce platforms, catalogs, marketing materials, and social media channels.
• Collaborates with relevant departments and management to publish timely company updates, including email campaigns and marketing collateral.
• Generates reports and provides insights to the Marketing Manager to guide content strategy and product management initiatives.
• Conducts research to identify and implement strategies for improving engagement, conversion rates, and overall marketing performance across all channels.
• Works with SEO vendors to optimize meta information and implement best practices for content tagging and search visibility.
• Oversees e-commerce platform management and product catalog updates to ensure accurate and engaging product displays.
• Coordinates with IT and external vendors to resolve technical challenges related to content display and website functionality.
• Monitors advancements in technology, manages software version upgrades, and ensures the use of up-to-date tools and platforms.
• Plans and executes small-scale marketing campaigns and projects in alignment with the company's brand and business goals.
• Assists in event and tradeshow planning, including coordinating marketing materials, logistics, and on-site support.
• Tracks and analyzes the performance of marketing campaigns, providing actionable recommendations to optimize results.
• Ensure all marketing materials adhere to brand guidelines and maintain a consistent brand voice across platforms.
• Organize and manage the company’s repository of marketing assets, such as images, videos, and templates.
• Partner with external agencies, freelancers, and vendors to manage outsourced creative and technical projects.
• Utilize email marketing platforms and CRM tools to manage campaigns and nurture customer relationships.
• Complete special projects and performs additional duties as assigned by the Marketing Manager.

Knowledge and Skills Required 

• Knowledge of web design.
• Ability to conduct independent research into target market.
• Creative and analytical thinking skills.
• Strong interpersonal skills.
• Excellent written and verbal communication skills.
• Well organized, accurate and attentive to detail.
• Ability to meet deadlines and manage projects.
• Strong computer skills including Adobe InDesign, Adobe Illustrator, Adobe Photoshop and Microsoft Office software.
• Integrity with the ability to keep information confidential.

Education

Bachelor’s Degree – Marketing, Communications, Graphic Design or related field

Work Experience

2 years of equivalent experience.

Travel

Occasional Travel Required

Privacy Notice for California Residents

P.C.S. Company (“PCS”) complies with the California Consumer Privacy Act (“CCPA”), California Privacy Rights Act (“CPRA”), and other applicable privacy laws. We may collect the following categories of personal information for purposes of the application and hiring process: name and contact information (phone number; mailing address; email address(es)); education and qualifications; employment history and experience; LinkedIn profile; and other information voluntarily provided by the applicant. Under the CCPA and CPRA, California residents have the right to know, correct, delete, and/or limit the use of certain information collected by PCS. For further information, see our full privacy policy at PCS Company - Privacy Notice for California Residents (pcs-company.com).  If you have any concerns, please send an email to hr@pcs-company.com.