What are the responsibilities and job description for the Program Manager II- Marketing position at Peak Performers?
Peak Performers has partnered with a Travel Technology Company to assist in their search for a Program Manager II (Non-IT). In this contract position you will support the design of marketing automation strategies. You’ll support strategies to launch campaigns that are powered by data and leverage real-time insights, to create a personalized partner experience.
Major duties
Applicants for employment with Peak Performers must possess work authorization that does not require sponsorship for a visa now or in the future.
Peak Performers is an equal opportunity employer and will consider all applicants without regard to race, marital status, sex, age, color, religion, national origin, veteran status, disability or any other characteristic protected by law. Peak Performers does not accept unsolicited resumes from headhunters, recruitment agencies or fee-based recruitment services.
Hv367071415
Major duties
- Work with internal Marketing stakeholders to gather requirements and act as a conduit to technical teams to ensure the system(s) can deliver on those requirements.
- Create automated, multi-touch, targeted prospect and customer lifecycle marketing programs (both campaigns and journeys).
- Process Management; identify, design, and document scalable processes that enable the marketing team to be more effective in their daily work and drive alignment.
- Manage data migration projects and other system updates/changes to ensure that the business use cases and requirements are met, including data validation to ensure that the values in the field are correct, identifying risks to existing Marketo/ Salesforce integrations and program triggers.
- Make recommendations and input on goals, objectives, strategy and marketing automation best practices, supporting management of internal stakeholders acting as an internal automation strategy consultant
- Be accountable for quality execution and timeliness of all automation projects and campaigns. Working collaboratively on campaigns, to make changes where necessary, and ensure automated campaigns achieve goals.
- B2B Tech marketing experience with at least 5 years of recent admin experience in Marketo and strong experience with Salesforce.
- Strong experience leading Marketo migration and instance stand up/implementation projects a plus.
- Experience working within a matrix organization. Previous consulting experience is a plus.
- Experience leading data integration projects with Marketo using custom API’s, many to many relationships, and Custom Objects.
- Previous experience working with Velocity Scripting to manage dynamic content within emails is a must.
- A strong understanding of database structure, data hygiene, analytics, and attribution.
- Strong analytical skills, able to draw insights and intelligence from marketing data.
- Technically capable, excellent communicator, and a desire to improve processes.
- Must be able to gather business requirements, work with engineer teams, and design projects
- Rate: $69.00-$70.26/hr
- Days / Hours: Monday-Friday/8:00am - 5:00pm PST
- Contract length: 11 months
- Hybrid in Seattle, WA
- Excellent medical health, dental & vision insurance at 60 days
- Our employees may choose to participate in a 403(b) retirement plan
- Qualified applicants with chronic medical conditions and/or disabilities receive priority placement
- We pay weekly through direct deposit
- In business since 1994 and thousands of job placements
Applicants for employment with Peak Performers must possess work authorization that does not require sponsorship for a visa now or in the future.
Peak Performers is an equal opportunity employer and will consider all applicants without regard to race, marital status, sex, age, color, religion, national origin, veteran status, disability or any other characteristic protected by law. Peak Performers does not accept unsolicited resumes from headhunters, recruitment agencies or fee-based recruitment services.
Hv367071415
Salary : $69 - $70