What are the responsibilities and job description for the Marketing Manager Job at Photobooth Supply Co in New York position at Photobooth Supply Co?
At Photobooth Supply Co., we believe in the power of capturing moments and creating lasting memories. We are passionate about empowering entrepreneurs and event professionals with a proven and profitable business in the form of a photo booth — we've already helped transform the lives of thousands of customers worldwide and we're looking for an experienced Marketing Manager to help take our team to the next level!
The Marketing Manager leads the Marketing team, providing coaching, setting KPIs, and managing career development. They oversee the team's budget, Hubspot account, and data insights, while driving strategic planning and optimizing campaigns. The role involves aligning marketing efforts with company goals, staying updated on emerging technologies, and leading key projects to support the company's growth. We anticipate the right person to continue their individual growth and become our next Director of Marketing within 12-18 months!
Requirements
People Management :
Hold bi-weekly one-on-ones with Marketing team members to provide support, coaching, and direction on each individual's tasks and career path
Develop key performance indicators (KPIs) for Marketing team members, collaborating with the other Revenue teams for alignment and shared success
Partner and guide Marketing team members on building growth plans to develop and advance in their careers
Plan for team capacity and future headcount needs of the Marketing Team
Marketing Management :
Maintain Marketing team budget, including planning and tracking financials related to ad spend, events, Marketing-specific software costs, and general team expenses
Manage company Hubspot account, including reporting and maintaining data hygiene to allow for actionable data-driven decision making
Build processes and procedures for the Marketing team that align with department and company goals
Lead projects from a high-level as well as attend in-person events with support from Marketing Coordinator
Marketing Strategy :
Lead Marketing strategic planning on an annual, quarterly, and ongoing basis
Maintain a broad and deep understanding of company-wide initiatives and their impact, as well as Marketing's impact on these goals
Analyze industry trends, market data, and customer insights to identify growth opportunities and inform strategic decisions
Monitor and evaluate marketing performance metrics to optimize campaigns and improve ROI
Stay current on emerging marketing technologies and platforms to drive innovation and maintain a competitive edge
Required Qualifications
Minimum five years experience managing a Marketing team for a medium or large company
Minimum five years experience developing KPIs for all functional areas of Marketing
Experience with both SaaS and hardware marketing strategies
Experience with brand and campaign management as well as partnerships
Experience partnering with Sales and Customer Success teams to achieve revenue goals
High critical thinking skills with an innovative and strategic mindset
Knowledge of project management processes to support front line team member execution
Extensive experience with Hubspot, Click up and Shopify
US-based candidates must live in one of the following states : Arizona, California, Colorado, Florida, Georgia, Illinois, Montana, Nevada, New Hampshire, New York, North Carolina, Oregon, Pennsylvania, Rhode Island, Texas, Tennessee, Utah, Virginia, Wyoming
Benefits
Salary : $80,000-$120,000 USD
Opportunity to work with a dynamic and innovative marketing team
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