What are the responsibilities and job description for the Senior Media Buying Manager Job at Pit Viper Worldwide in Salt Lake City position at Pit Viper Worldwide?
Content Summary : Senior Media Buying Manager at Salt Lake City, for Pit Viper Worldwide
Job Type
Full-time
Description
Pit Viper is an eyewear company based in South Salt Lake, Utah that designs, develops, and manufactures sports performance equipment and lifestyle pieces. Our mission is to bring the party to performance eyewear and offer durable, functional, and expressive products at an exceptional value - all while making you laugh. Our Vision is to build the most fun brand the world has ever known.
Pit Viper is a 100% in-office organization, with two weeks allowed per calendar year of remote work.
Position
The Senior Media Buyer will be responsible for Pit Viper's international advertising program, media strategy, optimization, and testing, across multiple platforms.
Pit Viper currently runs a full-funnel advertising campaign in the United States, Canada, and Australia; with assistance from a contracted agency. The Senior Media Buying Manager, in conjunction with the Director of Performance Marketing, will in-house all ad buying and ensure top-level KPIs are hit. This position will manage a team of junior buyers and work collaboratively with the Creative Department to optimize ad performance on a rolling basis.
Requirements
Responsibilities :
- The Senior Media Buyer will ensure daily strategy is well-informed and properly holistic; both across paid media channels, and working collaboratively with the other marketing efforts within Pit Viper.
- Ensuring media campaigns are at full efficiency through : developing concise strategies, continuous testing, and working intimately with the Creative Team for messaging development.
- Lead, develop, launch, optimize, and monitor advertising campaigns, managing the entire process from start to finish.
- Ensure advertising budget is properly allocated across channels, regions, campaigns, and ad groups through testing & optimization.
- Working directly with the creative team to ensure Pit Viper's ads are the funniest & most effective on the internet
- Manage all aspects of reporting; both for the Digital Marketing team and cross departmental.
Requirements :
At least 2 years of experience managing multi-million dollar campaigns
Basic sequel knowledge is a bonus
Programmatic
What We Offer :
Salary Description
90,000 - $120,000
Salary : $90,000 - $120,000