Public Relations Assistant

Internship Opportunity at PLA Media 

Location: Nashville (hybrid – 2 days onsite flexible remote work) 

Duration: 1 semester 

Compensation: $10/hour, up to 15 hours per week 

About PLA Media 

Founded in 1985 by music industry icon Pam Lewis, PLA Media is a Nashville-based award-winning, full-service client-focused boutique public relations and marketing company. PLA has coordinated successful results-oriented campaigns and creative projects including major label and independent artists, celebrities, best-selling authors, special events, TV and radio hosts, corporations, restaurants, and more. The agency produces strategic, cost-effective, high-profile, local, regional, national, and international coverage, including segments on major networks, cable, print, syndicated, online, and radio outlets. 

Position Overview 

We are seeking an energetic and self-motivated PR Assistant intern to assist with marketing, content creation, public relations, design, data entry, event management, and more. This is an excellent opportunity for anyone looking to gain hands-on experience in the music/PR industry and learn from seasoned professionals. The ideal candidate will be eager to contribute to a variety of tasks, including creating content, supporting campaigns, conducting research, and collaborating with team members on ongoing projects. 

Key Responsibilities 

• Assist in Content Creation: Support the team in producing high-quality written, visual, and digital content for social media, blogs, newsletters, websites, and other platforms. 
• Campaign Support: Help with the planning and execution of marketing campaigns, including research, content scheduling, and monitoring performance metrics. 
• Research & Data Analysis: Conduct research on industry trends, competitors, and audience behaviors to help inform strategic decisions. Assist with compiling data and creating reports. 
• Social Media Management: Assist with managing and updating the company’s social media profiles (Instagram, Twitter, LinkedIn, etc.), including content scheduling and engaging with followers. 
• Client and Team Collaboration: Participate in client meetings and internal brainstorming sessions, providing fresh insights and ideas. 
• Administrative Support: Assist with day-to-day administrative tasks, such as organizing files, researching media contacts, managing calendars, and scheduling meetings. 
• Writing the "Good News Break": Interns will have the opportunity to write PLA’s monthly “Good News Break” and use it in their portfolios. 
• Learning to Write Press Releases & Media Pitches: You’ll gain hands-on experience in crafting and servicing press releases. 

Requirements 

• Enthusiastic & Proactive: A positive, can-do attitude with a willingness to learn and take initiative. 
• Reliability: Follow-through on commitments, expectations, and overall tasks is a must. 
• Strong Communication Skills: Excellent written and verbal communication skills, with a keen eye for detail, and a willing confidence in picking up the phone to have a conversation. 
• Creativity: Ability to think outside the box and contribute creative ideas to the team. 
• Time Management: Ability to manage multiple tasks effectively and meet deadlines in a fast-paced environment. 
• Familiarity with Social Media Platforms: Understanding of social media trends, and experience with platforms like Instagram, Facebook, Twitter, LinkedIn, and TikTok is a plus. 
• Technical Skills: Basic knowledge of tools like Microsoft Office Suite (Word, Excel, PowerPoint) or Google (Docs, Sheets, etc.). Experience with design software (Photoshop, Canva, etc.) or content management systems (WordPress) is a plus but not required. 
• Pursuing a Degree: Currently enrolled in a related degree program (e.g., Marketing, Communications, Media Studies, Graphic Design, etc.). 

What You’ll Gain 

• Hands-on experience in the media/marketing industry, working on real projects that impact the company’s goals. 
• Mentorship from industry professionals who will guide and support your professional growth. 
• Opportunities to build your portfolio and gain tangible experience to enhance your resume. 
• Exposure to the day-to-day operations of a fast-paced company and insight into the dynamics of a creative team. 
• Networking opportunities within the media, marketing, and music industries. 

How to Apply 

Please submit your resume, a cover letter detailing your interest in the internship, and any relevant work samples (writing samples, social media campaigns, design portfolios, etc.) to carlee.heming@plamedia.com or by submitting it here.