What are the responsibilities and job description for the Senior Brand Strategist position at Planet Interactive?
Location : Remote (Preferred location : San Jose)
Duration : 4 Months
Pay Rate : Up to $71 / hour (DOE)
Planet Interactive's FinTech client has a HOT need for a Senior Brand Strategist with in brand strategy, with a strong track record in brand architecture, naming conventions, and managing cross-functional projects for a 4 Month Remote position.
The ideal Senior Brand Strategist candidate will support the vision, story, systems, and value for the client's brand, inspire creativity, and infuse our brand into every touchpoint of our organization. This role is pivotal in maintaining and overseeing the future of the client's brand.
Senior Brand Strategist Responsibilities :
- Brand Foundations : Assist in the foundational elements of our brand, including messaging, positioning, and visual identity, to ensure a unified and impactful brand experience.
- Cross-Functional Projects : Manage complex projects that span multiple departments, ensuring brand consistency and alignment with strategic objectives.
- Strategy Development : Provide actionable insights based on market trends, competitive analysis, and consumer behavior to support strategic brand initiatives.
- Measurement : Establish metrics to measure the success of our brand strategy.
- Brand Architecture : Support and refine BILL’s brand architecture to ensure a cohesive and compelling brand identity that resonates with our target audiences and supports our business goals.
- Naming Conventions : Oversee the implementation of long-term naming conventions that align with our brand strategy, enhance our market presence, and differentiate us against our competition.
Senior Brand Strategist Qualifications :
Senior Brand Strategist Preferred Qualifications :
LI-TS1
Salary : $71
