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Sr. Research Analyst

Playfly Sports Properties, LLC
New York, NY Full Time
POSTED ON 1/23/2025
AVAILABLE BEFORE 4/14/2025

RESEARCH ANALYST

New York, NY

Hybrid)

THE RUNDOWN

Playfly Sports is looking for a Sr. Research Analyst to join our team in New York.

The Sr. Research Analyst will support Playfly across our US and International divisions, primarily focused on sponsorship insight support for our Playfly Sports Properties and Global Divisions. Candidates must have experience analyzing and combining diverse datasets, including syndicated and proprietary research resources, to craft persuasive sales narratives and develop actionable insights and effective storytelling on behalf of internal and external stakeholders. Candidates should have a strong understanding of the college sports landscape and sponsorship, in general.

WHAT YOU'LL ACCOMPLISH

  • Establish a deep understanding of the sponsorship landscape across the sports & entertainment landscape
  • Perform detailed research assignments in areas including, but not limited to, property deep-dives, brand & category research, industry & asset trends, activation case studies, sponsorship deals analysis, etc.
  • Utilize syndicated and proprietary data resources to develop actionable insights and effective storytelling on behalf of the sales team and clients
  • Translate findings into an easy-to-digest and compelling manner in client deliverables
  • Serve as an authority figure on the information when sharing with sales team and clients
  • Communicate with internal stakeholders regarding project requirements, interpretation of data, and the development of recommendations based on findings
  • Employ a strong sense of organization to manage tasks across multiple projects at once and participate in cross-departmental sharing of best practices and collaboration
  • Write deliverables, reports, proposals and other documents with extraordinary attention to detail, consistency, spelling and grammar
  • Other job-related duties as assigned

WHAT YOU'LL BRING

  • 3-5 years of relevant work experience in the sponsorship industry
  • Media research and sports experience are a plus
  • Bachelor's degree in Market Research, Sports Management, Finance, Statistics, Economics, or related field
  • Experience with syndicated research and media sources, including Nielsen (National / Local TV, Scarborough), SponsorUnited, Vision Insights or similar qualitative data sets, etc.
  • Analytical thinker who can evaluate large sets of data and extract meaningful findings and solutions
  • Possess naturally curious mindset, enthusiasm working with data, strong adaptability, and sense of accountability
  • Expertise in Microsoft PowerPoint and Excel, including use of charting functionality, formula writing, logic statements, pivot tables, index / lookups.
  • Excellent communication skills and ability to simplify data and complex ideas
  • Ability to work both independently, and within a team, and establish effective interdepartmental relationships
  • Ability to prioritize and manage workflow in an environment of managing multiple projects simultaneously
  • Knowledge of the US sports and entertainment sponsorship landscape
  • Attention to detail, proactive project management and administrative skills
  • Self-motivated and self-directed
  • Creative storyteller
  • Strong client relationship management, communication, and interpersonal skills
  • TRAVEL, LIFTING, PHYSICAL REQUIREMENTS

  • This role is sedentary and takes place in a quiet office environment
  • COMPENSATION

    The base pay range for this role is $63,000- $73,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

    WHAT WE DO

    Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. The company introduces high school and college students to career development opportunities in esports through Playfly Esports, operators of North America's largest college esports league. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com

    WHAT WE STAND FOR

    At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it's just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.

    EEOC & DIVERSITY STATEMENT

    Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.

    ACCOMMODATIONS

    Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and / or to receive other benefits and privileges of employment, please contact recruiting@playfly.com.

    Salary : $63,000 - $73,000

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