What are the responsibilities and job description for the Business Development Manager position at Presco Engineering?
About Us:
Presco Engineering is a leader in high-tech engineering design services and mission critical manufacturing. Our key skill areas are electronic design, software development, mechanical design, optics and fluidics. We develop and manufacture highly reliable systems in markets such as military, medical, cleantech, bio-tech, and industrial/scientific instrumentation. Presco Engineering has a 45 year track record of success in this highly competitive field.
Position Summary:
Over the past five years Presco has built the infrastructure to enable rapid growth in revenues and profits. We seek a Business Development Manager who will take command of our sales and marketing team to achieve 4x growth in five years. The ideal candidate will have a proven track record in business development, sales, or a related role in the engineering industry. You will provide strategic management for a wide array of marketing pathways to generate qualified leads, including networking and trade show attendance, website development, SEO, social media, pay-per-click ads, and more. You will have a dedicated engineering support team to analyze the technical requirements of each prospective client and develop a well-crafted engineering response including timeline and costing. Our ability to close new opportunities is excellent.
Key Responsibilities:
- Lead Generation Strategy: Direct all tools and channels for lead generation including trade shows, networking, digital marketing (SEO, PPC, blogs, social media), direct outreach, email marketing, PR campaigns and earned media. Evaluate which avenues yield the highest ROI and allocate resources accordingly.
- Client Relationship Building: Develop and maintain strong, trust-driven relationships with new and existing clients. Use market intelligence and in-depth research to tailor your approach. You will be supported by a high quality CRM tool which is loaded with thousands of viable contacts.
- Marketing & Promotional Analysis: Collaborate with marketing team to identify high-impact promotional opportunities. Analyze marketing campaigns, both digital and physical, to refine strategies and ensure resources are efficiently allocated.
- Revenue Growth & Strategy: Work closely with internal teams to align business development strategies with long-term goals, while constantly identifying new revenue opportunities in key markets.
- 10 years in business development, with demonstrated success in generating and converting high-quality leads in technical or engineering industries.
- Ability to manage a sales & marketing team, build enthusiasm and direct resources.
- Strong track record of lead generation and account management.
- Exceptional communication and negotiation skills, with the ability to build deep client relationships.
- Expertise in analyzing marketing metrics and optimizing lead generation channels for maximum ROI.
- Proficiency in CRM software and digital marketing tools (SEO, SEM, social media platforms, etc.).
- Bachelor’s degree or Skilled Through Alternate Resources in Business, Marketing, Engineering, or a related field.
- Competitive base salary plus commission.
- Comprehensive life, disability, health, dental, and vision insurance.
- 401(k) plan with 3% corporate salary contribution.
- Flexible work arrangements, including remote options.
- Paid time off and company holidays.
If you're a strategic, innovative thinker ready to make a significant impact, we want to hear from you. Join our team and help drive the next wave of growth at Presco Engineering!