Business Development Coordinator

Job Description

Website Management :

• Create engaging landing pages for new and existing industries.
• Develop microsites for targeted marketing campaigns.
• Generate compelling blog post content to attract and engage audiences.
• Monitor website health using SEMrush, ensuring optimal performance, and addressing any issues promptly.

Social Media Management :

• Generate creative and engaging content for social media platforms.
• Plan, execute, and analyze data from social media advertising campaigns.

Marketing Materials :

• Coordinate the procurement of marketing supplies and materials.
• Develop visually appealing designs for marketing collateral or liaise with external designers.
• Manage communication with vendors for marketing materials, including quotes and proofs.

Marketing Campaigns :

• Develop comprehensive campaign strategies to target specific industries.
• Conduct thorough industry audits to identify key opportunities and challenges.
• Create and execute campaign content and schedules.
• Analyze campaign performance data to optimize strategies and drive results.
• Prepare detailed reports on campaign outcomes and make recommendations for future improvements.

Lead Generation :

• Implement and monitor online lead generation strategies, including online quotes and networking opportunities.
• Providing support to the producers by coordinating client meetings, preparing sales materials, and assisting in the development of sales strategies and tactics.

Communication :

• Research, apply for, and manage communications for industry awards and recognitions.
• Coordinate communication with vendors for marketing purposes and office visits.

Content Creation :

• Develop high-quality content for articles, white papers, and marketing materials.
• Maintain and update internal documents, such as the New Hire handbook and digital materials.
• Assisting in the preparation of proposals, presentations, and pitches for potential clients or business opportunities.
• Create engaging short videos and podcasts to promote marketing campaigns

Meetings :

• Prepare presentations for internal and external meetings.
• Coordinate logistics for meetings, including room setup and scheduling.
• Develop monthly staff meeting presentations and facilitate carrier visits.

Events Management :

• Plan and execute events, conferences, and trade shows to enhance brand visibility and generate leads.
• Coordinate logistics for events, including venue selection, catering, and attendee registration.
• Develop promotional materials and communications
• Work closely with internal teams and vendors to ensure seamless event execution
• Occasional travel may be required to attend and assist at industry trade shows and events.
• Represent the company at local organizations and community events

Front Desk Backup

Software Used :
• Canva
• Adobe Illustrator
• Cloud Campaign
• SEMrush
• Google Console
• Squarespace
• Asana
• Automax CRM (iMax)

Salary : $46,000 - $70,000