Demo

Senior Product Marketing Manager – Email Security

Proofpoint
Greendale, WI Full Time
POSTED ON 1/19/2025
AVAILABLE BEFORE 4/3/2025

ProofpointProofpoint helps protect people, data and brands against cyber attacks. Offering compliance and cybersecurity solutions for email, web, cloud, and more.

It's fun to work in a company where people truly BELIEVE in what they're doing!

Have you got what it takes to succeed The following information should be read carefully by all candidates.

We're committed to bringing passion and customer focus to the business.

Corporate Overview

In today’s cyber threat landscape, protection starts with people. At Proofpoint, that simple truth fuels our passion for protecting users, the data they create, and the systems they rely on from a uniquely people-centric perspective.

When you join Proofpoint, you are helping to :

  • Build and enhance our proven security platform
  • Blend innovation and speed in a constantly evolving cloud environment
  • Analyze new threats and offer deep insight through data-driven intel
  • Collaborate with customers to help solve their toughest security challenges

The Role

We’re looking for a strong, talented, result-driven Senior Product Marketing Manager to join the Proofpoint Email Security Product Marketing team. As a Senior Product Marketing Manager, you will drive Go-to-Market strategy for the Proofpoint Threat Protection solution. You’ll be the expert on our buyers, competitors, and lay the foundation for market success. You will partner closely with product management, marketing, and sales to build the Go-to-Market plans and execute those plans.

Your Day-to-Day

  • Positioning and Messaging : Be the expert on our buyers – who they are, how they buy, and their buying criteria. Craft clear and concise messaging, positioned against market and competitive trends observed among our prospects and customers.
  • Content Creation : Create compelling messaging and content (e.g., webinar, blogs, solution briefs, datasheets, presentations, etc.) that highlight differentiated business value to reach our target buyers.
  • Presentation Guru : Highly experienced content presenter to internal and external audiences, including sales training, customer briefings, webinars, industry events, and analyst briefings.
  • Domain Expert : Conduct in-depth research to understand market trends, customer needs, and the competitive landscape.
  • Launch Execution : Lead cross-functional teams in the planning, execution, and launching of new solution capabilities, releases, etc.
  • Sales Enablement : Understand and support our direct and indirect sales channels; create and deliver effective enablement knowledge, content, and tools.
  • Dynamic Collaboration : Build strong working relationships and collaborate closely with product management, corporate marketing, competitive intelligence, and sales teams.
  • Customer Advocacy : Identify and leverage customer success stories and testimonials to strengthen our competitive positioning / messaging.
  • What You Bring To The Team

  • 8 years of experience in product marketing. Email security, cybersecurity, or enterprise IT experience strongly preferred.
  • BS / BA required, preferably in business or technical concentration, MBA a plus.
  • Proven experience marketing to enterprise businesses and technical buyers.
  • Demonstrated expertise in crafting engaging, clear, and compelling content tailored to target audiences.
  • Passion for knowing your market and translating that expertise to actionable Go-to-Market plans.
  • Analytical mindset with ability to execute tactically; work independently and manage multiple priorities and projects.
  • Demonstrated leadership skills and highly developed interpersonal skills.
  • Ability to articulate unique value propositions at both the product level and the broader solution level.
  • Proven storyteller with exceptional written, verbal communication, and presentation skills.
  • High energy and enthusiasm.
  • Willingness to travel to events and meetings, including to international locations, but travel is expected to be 10-15%.
  • This role can be in a Proofpoint office, hybrid, and or remote.

    Why Proofpoint

    Protecting people is at the heart of our award-winning lineup of cybersecurity solutions. We are a customer-focused organization with leading-edge products—and many exciting reasons to join our team. We believe in hiring the best and brightest and cultivating a culture of collaboration and appreciation.

    If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

    Consistent with Proofpoint values and applicable law, we provide the following information to promote pay transparency and equity. Our compensation reflects the cost of labor across several U.S. geographic markets. The actual offer will be based on the individual candidate.

    Base Pay Ranges :

    SF Bay Area, New York City Metro Area :

    Base Pay Range : 157,650.00 - 231,220.00 USD

    California (excludes SF Bay Area), Colorado, Connecticut, Illinois, Washington DC Metro, Maryland, Massachusetts, New Jersey, Texas, Washington, Virginia, and Alaska :

    Base Pay Range : 129,000.00 - 189,200.00 USD

    All other cities and states excluding those listed above :

    Base Pay Range : 117,600.00 - 172,480.00 USD

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    Salary : $117,600 - $172,480

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