What are the responsibilities and job description for the Digital Content and Marketing Specialist position at ProSource?
Marketing Specialist Job Description
Job Overview
Home Technology Experts is a leading audio video integration firm in with offices in Southampton and Manhattan. We are hiring a Digital Content and Marketing Specialist to join our team. If you're a passionate self-starter, Home Technology Experts is a perfect place to grow your career. Apply today!
To be successful as a marketing specialist, you must be highly self-motivated, proactive, and have a working knowledge of current marketing tools and strategies in order to execute successful marketing campaigns.
Responsibilities for Digital Content and Marketing Specialist
Developing marketing campaigns based on research, consumer behavior, and industry standardsDetermining the best ways to reach target audiences through various media channels such as radio, television, magazines, social media, and online advertisementsConducting research to identify potential customers and determine their needs, interests, and buying habitsImplementing a company's marketing plan by designing brochures, catalogs, or websitesPromoting products or services through sales campaigns, trade shows, and public relations activitiesCreating and maintaining an online presence for the company through a website, blog, or social media sites such as Facebook or TwitterAnalyzing data to determine what is working well and what can be improved upon in order to improve performance in future campaignsWorking with designers to create advertisements, brochures, catalogs, or other promotional materialsResearching new trends in technology, industry standards, and customer preferences in order to create effective marketing strategiesQualifications for Marketing Specialist
Bachelor's degree in business administration, marketing, communications, or a related field2-5 years of experience in marketingStrong knowledge of various marketing and analytics tools such as Marketo, Google Analytics, CRM systems (e.g. Salesforce), and content management systemsExcellent analytical skills and a knack for data analysisStrong written and verbal communication skillsSkilled in writing and editing content with an attention to detailStrong prioritization, organization, and project management skillsAbility to travel to the Hamptons occasionally
Benefits : 401(k)
401(k) matching
Dental insurance
Health insurance
Paid time off
Vision insurance
Schedule :
Monday to Friday 8am to 4pm (can be flexible)
Supplemental pay types :
Bonus pay
Compensation : $65,000.00 - $85,000.00 per year
Smart Home Integration offers a tremendous growth opportunity for a variety of skill sets including sales, technician, project management, operations and more
According to CEDIA, the global trade association for the home technology industry, the most recent 2021 Integrated Home Market Analysis reports the estimated value of the integrated home market at $20.1B. Categories experiencing the most growth include lighting, motorized shades, lighting control, and networking. Smart Home Integrators offer careers in sales, operations, marketing, project management, finance, merchandising, purchasing, technical trades, and customer service. If you're seeking to make an impact from the start of your career, spark impressive change, learn new or innovative skills, and most importantly, gain success in a field that rewards ambitious hard workers, a Smart Home Integration opportunity is for you!
Benefits of working in Smart Home Integration
Opportunity for Growth
If you want a responsible and engaging position in a fun environment, why not choose the Smart Home Integration sector. With the proper training and career road map, you can write your own ticket!
Gain In-Demand Skills
As consumers focus on improving and connecting their lives at home, growth in the smart home sector is booming.
Salary : $65,000 - $85,000
