Director of Sales Growth and Strategy

Director of Sales Growth & Strategy

Term: Permanent, Full Time (40 hours per week)

Location: In Office – Sydney, Nova Scotia

Start Date: ASAP

About Us:

Full transparency: we work a little differently around here.

This isn’t just another job where you punch in and punch out. We come to work every day because we strive to earn a living in a meaningful way. Too many people exist without finding joy or purpose in their work, and we believe that’s just wrong. After all, we spend at least a third of our lives working—so why not create workplaces where people want to come to work in the morning and feel good when they leave at the end of the day?

At Protocase, your ideas don’t just matter—they shape our future. We thrive on collaboration and innovation, where every voice is heard, valued, and makes a real impact. Does this sound like something you’d want to be a part of and help grow?

Protocase specializes in custom sheet metal enclosures, panels, and parts for engineers and innovators worldwide, built with unmatched speed and quality. We take the impossible and make it possible for some of the brightest minds on the planet.

https://workdifferently.info/

What You’ll Do:

Protocase is seeking an inspiring leader to elevate our sales and marketing teams to new heights. As a high-growth, high-performance company specializing in mass customization for industries like aerospace and cutting-edge tech, we need a Sales Director who can energize, scale, and drive exponential growth.

This is not a maintenance role—it’s a growth role. You will build and execute scalable, repeatable sales strategies, align sales and marketing, and foster a culture of ownership, accountability, and high performance.

Some key responsibilities include:

Ø Lead & Develop – Develop, coach, and grow a high-performing sales team across two countries.

Ø Drive Strategy & Efficiency – Continuously refine and expand our sales strategies while ensuring effective execution.

Ø Scale the Sales Team - Build a repeatable sales playbook, optimize outbound efforts, and maximize customer loyalty.

Ø Sales & Marketing Alignment – Working with our Marketing Management to ensure our sales targets and strategies are well presented.

Ø Account-Based Selling (ABS) – Train and support a sales team that knows what their customers need, and foster the team to nurture high-value relationships and become indispensable to customers.

Ø Create a Culture of Service – Exceed expectations, anticipate needs, and deliver exceptional customer experiences.

Ø Extreme Ownership – Take full responsibility for results, making data-driven decisions to optimize performance.

Ø Growth Mindset – Stay ahead of industry trends, adopt the best strategies, and foster continuous learning.

About You:

We’re looking for someone who:

ü Inspires & Leads – You build trust, drive action, encourage and lift others - shared success is your foundation. 

ü Sets the Bar High – You bring energy, high standards, and a relentless drive for success.

ü Develops Talent – You don’t just manage—you coach and grow top-tier sales professionals.

ü Aligns Sales & Marketing – You understand how strategic messaging and positioning fuels sales growth.

ü Owns Results – You take full responsibility—no excuses, no finger-pointing.

ü Executes with Purpose – You balance big-picture strategy with on-the-ground action.

ü Learns & Adapts – You stay ahead of trends, always improving and innovating.

ü Puts Customers First – You ensure every interaction exceeds expectations

Why You’ll Love Working with Us:

Besides an annual total compensation package that is expected to range between $120,000 - $150,000 CAD, as part of the team you’ll enjoy:

🚀High-Growth Company – Join a fast-scaling team with big opportunities.
🔥 Lead a Winning Team – Work with driven professionals who thrive on success.
💡 Make an Impact – Shape revenue, culture, and market presence.
🌍 Cross-Border Expansion – Grow sales across Canada and the U.S.
✨ Unmatched Customer Experience – We don’t just serve customers—we wow them.
💰 Competitive Pay Performance Bonuses – Your success is rewarded.
📈 Equity/Profit-Sharing Potential – High-impact results mean high rewards.
🛫 Autonomy & Leadership Freedom – No micromanagement, just results.
📚 Growth & Development – Access executive mentorship and high-level training.
🩺 Comprehensive Benefits – Medical, dental, life insurance, and an employer-matched RRSP.

🏋️‍♂️ Wellness Perks – Gym access and wellness programs.

🏖️ Vacation – Two weeks to start, increasing over time.

🎉 Team Events & Recognition – Celebrating wins, big and small.

🛍️ Exclusive Discounts – Community perks and local deals.

Ready to Lead the Way?

If you’re excited to take on a challenge that will leave a lasting legacy, we’d love to hear from you.
Apply now and help us shape the future of Protocase! 🚀

Salary : $120,000 - $150,000