What are the responsibilities and job description for the Marketing Director position at PsychSearch Professionals?
Role Overview
Are you a marketing expert with a passion for technology and innovation? We are seeking a highly experienced Marketing Director with 7 years of experience to develop and execute strategic marketing initiatives that will drive brand awareness, customer acquisition, and revenue growth. You will build and lead a team, working closely with cross-functional departments to align marketing strategies with business goals and vision.
Key Responsibilities
Skills: campaigns,graphic design,brand positioning,social media,communication,interior design,sem,advanced graphic design,digital,engineering,international marketing,leadership,interpersonal skills,demand,analytics,revenue growth,skills,design,content marketing,customer,global brand strategies,adobe creative suite,seo,construction,digital marketing,architecture,demand generation
Are you a marketing expert with a passion for technology and innovation? We are seeking a highly experienced Marketing Director with 7 years of experience to develop and execute strategic marketing initiatives that will drive brand awareness, customer acquisition, and revenue growth. You will build and lead a team, working closely with cross-functional departments to align marketing strategies with business goals and vision.
Key Responsibilities
- Strategic Leadership: Define and execute comprehensive marketing strategies for multiple brands, driving global brand recognition and growth.
- Brand Development: Elevate and position multiple brands as market leaders in the construction tech industry through targeted campaigns and messaging.
- Demand Generation: Lead efforts to create demand for our products through business development marketing campaigns, account-based marketing (ABM), partnership development, and innovative digital marketing tactics.
- Team Leadership: Build and mentor a high-performing marketing team, setting clear goals, ensuring accountability, and fostering a collaborative culture. Delegate where appropriate while also modeling to others how to step in and be a “do-er” to get the job done.
- Market Analysis: Analyze market trends, consumer insights, and competitor activities to drive continuous optimization of marketing strategies.
- Collaboration: Work closely with product teams, sales, and leadership to ensure marketing efforts align with business objectives and customer needs.
- 7 years of experience in digital marketing roles, with at least 3 years in a leadership position
- Proven experience in driving revenue growth through digital marketing, brand positioning, and demand generation
- Strong understanding of digital marketing channels, SEO, SEM, content marketing, social media, and analytics
- Exceptional leadership, communication, and interpersonal skills
- Experience managing marketing teams and collaborating across departments
- Bachelor’s degree in Marketing, Business, or a related field; MBA a plus
- Experience in the architecture, interior design, engineering, or construction industry
- Advanced graphic design and creative skills (especially Adobe Creative Suite)
- Experience with international marketing and global brand strategies
Skills: campaigns,graphic design,brand positioning,social media,communication,interior design,sem,advanced graphic design,digital,engineering,international marketing,leadership,interpersonal skills,demand,analytics,revenue growth,skills,design,content marketing,customer,global brand strategies,adobe creative suite,seo,construction,digital marketing,architecture,demand generation
Salary : $81,000 - $100,000