Marketing Senior Director - Remote

Senior Director of Marketing

Join a passionate team dedicated to advancing scientific research and innovation through integrated technology and exceptional service. As we continue to grow, we invite you to play a vital role in shaping the future of our marketing strategies and driving success across our software product portfolio.

Job Overview

As the Senior Director of Marketing, you will be instrumental in devising and implementing comprehensive marketing initiatives that align with our strategic business objectives. Your leadership will guide a talented marketing team while fostering collaboration across various departments to enhance our customer engagement and drive organizational success.

Key Responsibilities

• Formulate and execute B2B marketing strategies that resonate with the company's global objectives and growth ambitions.
• Conduct thorough market research to decipher customer needs and assess competitive dynamics, leveraging insights to inform strategic choices.
• Direct the development and implementation of integrated marketing campaigns across diverse channels, including digital platforms, traditional media, and events.
• Supervise the creation of sales support materials that empower the sales team to achieve their revenue goals.
• Innovate go-to-market strategies that articulate unique value propositions tailored to various customer segments and geographical regions.
• Guide the marketing function through the entire customer journey, from acquisition to retention and advocacy.
• Establish and monitor KPIs to evaluate marketing performance, utilizing analytics and CRM tools to drive data-informed decisions.
• Manage the marketing budget effectively to ensure optimal resource allocation and return on investment.
• Cultivate an inclusive atmosphere where diversity is celebrated, promoting transparency and fairness in team decisions.
• Recruit, train, and mentor top-tier marketing talent, fostering a culture of feedback and professional growth.
• Inspire a motivated team that achieves high engagement and productivity levels.
  
  

Required Skills

• Proven leadership abilities in managing marketing teams.
• Extensive expertise in digital marketing, brand stewardship, and campaign management.
• Demonstrated success in crafting and executing data-driven marketing strategies.
• Strong analytical and project management skills.
• Exceptional communication and interpersonal abilities.
  
  

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related discipline; an MBA or advanced degree is advantageous.
• A minimum of 12 years of experience in B2B marketing, with over 5 years in a leadership capacity.
• A robust history of developing and executing effective marketing strategies that yield results.
  
  

Career Growth Opportunities

We are committed to the professional development of our employees. You will have access to ongoing training, coaching, and mentoring, facilitating your career advancement in our dynamic organization.

Company Culture And Values

We pride ourselves on being more than just a technology provider; we are a diverse team of professionals united by a shared commitment to customer success and innovation. Our inclusive culture fosters collaboration and values the contributions of every team member, making it an exciting time to join our growing organization.

Compensation And Benefits

• Competitive medical benefits (PPO HSA options available)
• Vision, dental, and short-term disability fully covered
• Unlimited PTO, holidays, and a flexible work schedule
• Remote work stipend
• Equal paid parental leave
• 401k with employer matching
• Quarterly wellness reimbursement
• A supportive remote work environment to enhance your employee experience
  
  

We are dedicated to building a diverse and inclusive workplace where every individual feels valued and empowered. We actively seek to attract, develop, and retain a talented, diverse workforce and are proud to be an equal-opportunity employer.

Employment Type: Full-Time