What are the responsibilities and job description for the Sr. Manager, CRM & eCommerce position at Pyramid Consulting Group, LLC?
Our client, a luxury skincare brand, is seeking a Sr. Manager, CRM & eCommerce to join their team. Initially, the role will be remote until an office space is identified in NYC, at which point the role will work a hybrid schedule and work from the office 2-3 days per week.
Job Duties Include :
- Develop and implement an email and SMS marketing strategy aligned with business objectives and content planning
- Oversee management of email campaigns, including concept creation, content development, deployment, and analysis
- Enhance email and SMS campaigns through A / B testing of subject lines, content, layouts, and send times
- Collaborate to establish KPIs for retention campaigns, analyze key metrics, and provide actionable insights
- Implement strategies to expand the email subscriber list through lead generation and opt-in optimization
- Ensure compliance with relevant regulations for all email marketing campaigns
- Develop and utilize retention programs for subscription, referral, and loyalty initiatives to maximize customer lifetime value and repeat purchase rates
- Collaborate with brand marketing, graphic design, and external web development teams to meet deliverables and deadlines for site updates
- Create on-site digital marketing campaigns for new product launches and content updates
- Monitor website and make adjustments based on inventory, web sales, and promotions
- Partner with the digital lead to develop the site roadmap
- Optimize and enhance site applications to increase revenue and improve customer experience
Job Qualifications Include :
Pay : $110k-$130k annually plus bonus equity options
While PCG appreciates all applicants, only those qualified will be contacted. Thank you for your application. We look forward to hearing from you!
Pyramid Consulting Group, LLC is an Equal Opportunity Employer that takes pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
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Salary : $110,000 - $130,000
