What are the responsibilities and job description for the Chief Marketing & Brand Officer position at Quest Search and Selection?
Brand Strategy Development : Develop and implement comprehensive brand strategies aligned with the organizing’s goals andobjectivesDefine brand positioning, messaging, and identity across all channels and touchpoints.Marketing Campaign Management : Plan, execute, and oversee integrated marketing campaigns across various channels (digital, traditionalsocial media, etc.).Monitor campaign performance and adjust strategies as needed to optimize results.Market Research and Analysis : Conduct market research to identify customer needs, trends, and competitive landscape.Analyze data and insights to inform marketing strategies and decisions.Brand Idenity and Visual Communication : Develop and maintain brand guidelines, ensuring consistency in visual and verbal brand communication.Oversee the creation of marketing collateral, including digital and print materials, to align with brandidenity.Customer Experience Enhancement : Collaborate with cross-functional teams to enhance the overall customer experience and ensurealignment with brand values.Implement initiatives to improve customer engagement and satisfaction.Product Marketing and Launches : Develop and execute product marketing strategies for new product launches and existing product lines.Coordinate with product development teams to ensure alignment between product features andcustomer needs.We request that candidates send their CV as a Microsoft Word document where possible.Quest Search and Selection is acting as an Employment Agency in relation to this vacancy.