Digital Marketing Manager

directlyJob Overview
Ugly Mug Coffee is a distributor and coffee roaster in the Memphis Tennessee area. We were founded in 1971. Under the lambert's umbrella, we operate the following brands: Ugly Mug Coffee, Ramblin' Joe Coffee, Mosaic Syrups, and Lambert's Coffee

We sell our products both directly to consumers, online and through retail grocery chains.

We are seeking a creative and results-driven Digital Marketer to join our dynamic marketing team. The ideal candidate will be responsible for developing, implementing, and managing digital marketing campaigns that promote our products and services. This role requires a deep understanding of various digital marketing channels and the ability to analyze performance metrics to optimize strategies.

Duties

• Develop and execute comprehensive digital marketing strategies across various platforms including, email and search engines.
• Manage advertising campaigns using tools such as Google Ads to enhance brand visibility and drive traffic.
• Create compelling copy for advertisements, website content, that engage target audiences.
• Utilize analytics tools to track campaign performance, analyze data, and generate reports to inform future marketing strategies.
• Oversee content management systems to ensure timely updates and effective content distribution.
• Collaborate with cross-functional teams to align marketing efforts with overall business goals.
• Execute email campaigns based on scheduled event times
• Using public relations to communicate with media organizations to "Get the word out" about our brands
• Work with management on the "Grass roots program"

Experience

• Proven experience in digital marketing or related fields is essential.
• Proficiency in advertising platforms such as Google Ads is required.
• Strong skills in copywriting and content creation are necessary for effective communication with target audiences.
• Familiarity with analytics tools to measure campaign performance is crucial.

Hours: M-F 9:am to 4

We are looking for a passionate individual who thrives in a friendly environment and is eager to contribute innovative ideas to our marketing initiatives. If you possess the skills mentioned above and are ready to take on new challenges, we encourage you to apply!

Job Type: Full-time

Pay: From $25.00 per hour

Experience:

• Google AdWords: 1 year (Required)
• Digital marketing: 1 year (Required)
• Copywriting: 1 year (Required)

Location:

• Memphis, TN 38118 (Required)

Ability to Commute:

• Memphis, TN 38118 (Required)

Ability to Relocate:

• Memphis, TN 38118: Relocate before starting work (Required)

Work Location: In person

Salary : $25