What are the responsibilities and job description for the Online Marketing/ P.R Manager position at Ramblin joes Coffee?
Job Overview
Lambert's Coffee is a distributor and coffee roaster in the Memphis Tennessee area. We were founded in 1971. Under the lambert's umbrella, we operate the following brands: Ugly mug Coffee, Ramblin Joe Coffee, Mosaic Syrups, and Lambert's Coffee
We sell our products both direct to consumers, online and through retail grocery chains.
We are seeking a creative and results-driven Digital Marketer to join our dynamic marketing team. The ideal candidate will be responsible for developing, implementing, and managing digital marketing campaigns that promote our products and services. This role requires a deep understanding of various digital marketing channels and the ability to analyze performance metrics to optimize strategies.
Duties
- Develop and execute comprehensive digital marketing strategies across various platforms including, email, and search engines.
- Manage advertising campaigns using tools such as Google Ads to enhance brand visibility and drive traffic.
- Create compelling copy for advertisements, website content, that engage target audiences.
- Utilize analytics tools to track campaign performance, analyze data, and generate reports to inform future marketing strategies.
- Oversee content management systems to ensure timely updates and effective content distribution.
- Collaborate with cross-functional teams to align marketing efforts with overall business goals.
- Execute email campaigns based on scheduled event times
- Using public relations to communicate with media organizations to "Get the word out" about our brands
- Work with management on the "Grass roots program"
Experience
- Proven experience in digital marketing or related fields is essential.
- Proficiency in advertising platforms such as Google Ads is required.
- Strong skills in copywriting and content creation are necessary for effective communication with target audiences.
- Familiarity with analytics tools to measure campaign performance is crucial.
We are looking for a passionate individual who thrives in a fast-paced environment and is eager to contribute innovative ideas to our marketing initiatives. If you possess the skills mentioned above and are ready to take on new challenges, we encourage you to apply!
Job Type: Part-time
Pay: From $25.00 per hour
Expected hours: 20 – 30 per week
Experience:
- Google AdWords: 1 year (Required)
- Public relations: 1 year (Required)
- Website management: 1 year (Required)
- online marketing: 1 year (Required)
Ability to Relocate:
- Memphis, TN 38118: Relocate before starting work (Required)
Work Location: In person
Salary : $25