What are the responsibilities and job description for the Website/Graphic Designer (On-site; Fargo, ND) Job at Razor in Fargo position at Razor?
Job Description
Job Description
Salary : About our Company :
Razor Tracking is recognized for offering an advanced fleet management and operations platform. We provide a powerful and easy-to-use platform to track vehicles and assets, helping customers manage their operations in any industry.
Summary :
We are currently seeking a Marketing Coordinator focused on Graphic Design, Website Design, and Website Maintenance to join our team. This role creates and supports marketing activities to promote the Razor Tracking platform, brand, and products. The Marketing Coordinator contributes to Razor Tracking's success by increasing qualified lead generation, driving customer retention strategies, and ideating additional opportunities to provide positive client-related outcomes.
Essential Job Functions :
- Responsible for producing and supporting asset creation, from website content, product materials, and print and digital ads.
- Support the brands social media strategy, content curation, and publishing for high community engagement and long-term content promotion.
- Liaise with creative teams to strategize lead generation and conversion opportunities through various CRMs and website campaign curation.
- Increase brand awareness in multiple sales channels throughout the US and Canada.
- Create and maintain printed and electronic customer-facing marketing resources such as product guides, one-pagers, and installation guides.
- Assist the Sales Manager in conducting market research to identify customer trends, competitor offerings, and demographic data.
- Target specific demographics and geographical regions to help promote and advertise new and existing product trends.
- Assist with website functions, including, but not limited to, updating, editing, monitoring, and tracking visitors for products. E.g., New pages and call-to-action placement.
- Assist with the involvement of trade shows and other events, as needed.
- Other tasks and projects, as assigned.
Qualifications :
Skills :
EOE, Including Disability / Vets
