Utility Program Marketing Manager - Grid Services

At Resideo Grid Services, we're revolutionizing residential energy management. Through innovative smart software and connected devices, we help utilities optimize their grid operations while enabling homeowners to reduce their energy consumption and costs. Our virtual power plant and demand response technologies are creating a more sustainable future for energy consumption.

We're seeking an experienced Utility Load Management Program Marketing Manager to join our Grid Services team. In this role, you'll drive the marketing strategy for our demand response and load management solutions, helping utilities optimize their grid operations and achieve their energy efficiency goals. You'll work closely with product management, business development, and utility partners to increase adoption of our load management programs.

UTILITY PROGRAM MARKETING STRATEGY OVERVIEW:

• Develop comprehensive marketing strategies for demand response and load management solutions
• Create compelling messaging that resonates with utility decision-makers and program managers
• Design marketing campaigns that drive participation in demand response and other residential energy management programs
Articulate Resideo's value proposition of residential load management solutions to utilities and partners

JOB DUTIES:

Create Program Marketing and Content: Develop marketing materials that effectively communicate load management program benefits; Create case studies showcasing successful utility demand response implementations; Design program enrollment and engagement campaigns for utility customers; Develop content highlighting peak load reduction and grid optimization achievements

Lead Utility Partnership Initiatives: Collaborate with utility partners to develop co-marketing programs; Work with business development to create utility program marketing toolkits; Partner with product teams to align marketing messages with utility needs; Support utility customer success stories and testimonial development

Drive Load Management Program Performance: Track and report on load management program marketing metrics; Analyze program enrollment and participation rates; Monitor utility satisfaction and program effectiveness; Identify opportunities to optimize marketing strategies based on program results

YOU MUST HAVE:

• 7 years of experience in utility program marketing, or fields such as energy, electricity, or power
• Proven track record managing multiple marketing demand response or energy efficiency programs simultaneously
Experience with utility marketing program design and implementation

WE VALUE:

• Deep understanding of utility load management and demand response
• Experience with virtual power plant (VPP) technologies
• Knowledge of utility regulatory environment and utility operations
• Familiarity with utility incentive structures
• A background in utility customer engagement strategies
• Ability to translate technical concepts into program benefits
• Proficient analytical and communication skills
• Proficient project management skills
• Excellence in stakeholder management
Data-driven decision-making skills

WHAT'S IN IT FOR YOU!

• The opportunity to drive the adoption of innovative load management solutions and support utilities to achieve their demand response goals
• The opportunity to work with cutting-edge load management technology & solutions, such as: Demand Response Programs, Peak Load Management, Grid Optimization, Virtual Power Plants, Time-of-Use Programs, Behavioral Energy Efficiency, Connected Device Management, and Emergency Load Reduction
Contribute to a more sustainable energy future and shape the future of grid optimization!

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Resideo is a leading global provider of critical comfort and security solutions primarily in residential environments and distributor of low-voltage electronic and security products. Building on a 130-year heritage, Resideo has a presence in more than 150 million homes, with 15 million systems installed in homes each year. We continue to serve more than 110,000 professionals through leading distributors, including our ADI Global Distribution business, which exports to more than 100 countries from more than 200 stocking locations around the world. Resideo is a $5.0 billion company with approximately 13,000 global employees. For more information about Resideo, please visit www.resideo.com .

At Resideo, we bring together diverse individuals to build the future of homes. Resideo is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. For more information on applicable U.S. equal employment regulations, refer to the "EEO is the Law" poster , "EEO is the Law" Supplement Poster and the Pay Transparency Nondiscrimination Provision . Resideo complies with applicable equal employment laws in all countries where we do business. For more information on how we process your information in the job application process, please refer to Recruitment Privacy Notice . If you require a reasonable accommodation to apply for a job, please use Contact Us form for assistance.