Social Media Marketing Specialist

About RDI Corporation:

RDI Corporation is a world-class outsourcer providing call center, market research, administrative, IT, and creative services to a broad mix of companies, including Fortune 500 partners. At RDI, we believe in #winningsmart by providing customized yet highly strategic solutions. We believe in teamwork, which is why our family of companies is a mix of cognizant, strategic, resilient, and passionate individuals, each with a unique skill set that contributes to the end goal: Winning.

RDI Corporation invites you to join our team as a Social Media Specialist with a flair for crafting compelling narratives across multiple brands. This role is ideal for someone who possesses a blend of creativity, strategic insight, and the ability to engage enterprise-level companies, particularly through platforms like LinkedIn. With at least 2 years of hands-on experience in social media management, the candidate will play a crucial role in amplifying our digital presence and driving meaningful interactions with our target audience.

Key Responsibilities:

• Social Media Strategy Execution: Develop and implement strategic social media plans for RDI and its brands, ensuring alignment with overarching marketing goals and a cohesive online presence.
• Content Development: Generate engaging content tailored to various social media platforms, with a special emphasis on creating professional, brand-specific content for LinkedIn to connect with B2B enterprise audiences.
• Community Engagement: Manage and grow our online communities by fostering interaction, responding to queries, and building a positive brand image, particularly focusing on platforms frequented by business professionals.
• Multi-Brand Management: Navigate the social media landscapes of multiple RDI brands simultaneously, customizing strategies and content to meet each brand's unique goals and audience expectations.
• Performance Analysis: Utilize social media analytics to track campaign performance, deriving insights to refine future strategies and showcase the impact on brand visibility and engagement.
• Cross-Functional Collaboration: Coordinate with marketing, sales, and other departments to ensure social media efforts complement and amplify other marketing initiatives.
• Industry Trends Awareness: Stay informed on the latest social media trends and best practices, with a keen eye on strategies that resonate with B2B enterprise markets, incorporating innovative approaches to maintain a competitive edge.

Qualifications:

• A minimum of 2 years experience in social media management, with a proven track record of enhancing brand presence and engaging audiences, particularly in a B2B context.
• Experience in managing LinkedIn campaigns or strategies tailored to engaging B2B enterprise-level companies is highly desirable.
• Strong content creation skills, capable of crafting messages that captivate and engage diverse audiences across social platforms.
• Demonstrated ability to analyze social media performance metrics and translate data into actionable strategy improvements.
• Excellent organizational skills, adept at juggling multiple brand strategies and projects in a dynamic, fast-paced environment.
• Bachelor’s degree in Marketing, Communications, or related discipline.

Most companies say employees are Number One. We really mean it. Let’s start with what’s in it for YOU. Why choose RDI?

• We ENCOURAGE your health and wellness, both physical and mental! Stop by our onsite Fitness Center for a FREE Personal Training Session, take advantage of our corporate gym membership discounts, and participate in our hundreds of onsite and virtual RDI company events each year!
• We CELEBRATE you. Join any (or all) of our Affinity Groups, including Young Professionals Network, Woman Nation, Black Professionals Network, PRIDE, Hispanics Unidos, and more! WE EMBRACE DIVERSITY.
• We want you to become our next LEADER. Take advantage of RDI- University Online Courses, tuition discounts, Supervisor Boot Camp Training, and a hands on approach to developing YOU to be the best you possible!
• And of course we offer all the necessities: Competitive pay, Medical, Dental, and Vision Insurance; 401k with company match; Company Paid Holidays and PTO, and SO much more!
• We care about our communities and we have integrity. We support 20 community charities through volunteer efforts and donations. We’ve also been voted as Best Places to Work, Business of the Year, just to name a few.
• Here at RDI, you’ll Earn Well. Learn Well. Live Well. Dream Well. #LeaveItBetter

Job Type: Full-time

Benefits:

• 401(k)
• Dental insurance
• Employee assistance program
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Education:

• Bachelor's (Required)

Experience:

• Social media marketing: 2 years (Required)
• B2B marketing: 2 years (Preferred)

Ability to Relocate:

• Blue Ash, OH 45242: Relocate before starting work (Required)

Work Location: Hybrid remote in Blue Ash, OH 45242