Sr. Financial Analyst – Marketing Analysis

The Sr. Financial Analyst – Marketing analysis is responsible for driving profitability through cross-functional development and analysis of core menu and promotional initiatives, conducting financial analysis of marketing strategies, and offering financial support for culinary development.

ROLES AND RESPONSIBILITIES:

• Partner with Marketing, Culinary and cross-functional partners to implement business-building initiatives, including analyzing guest counts, sales, margin and profitability impacts
• Proactively evaluate core and promotional menu tests and media tests, including impacts to guest counts, sales, margins, menu mix, and profitability
• Develop and implement promotional menu pricing strategies that support financial targets and promote profitability
• Perform financial oversight for assigned area(s) – evaluating change in sales and profitability for marketing and culinary initiatives and national and local marketing programs
• Provide ad hoc analysis in marketing analysis, analytical support and reporting for various Marketing, Culinary and Operations initiatives
• Perform routine to highly complex financial analysis according to established procedures, departmental guidelines, and regulatory requirements applicable to the work
• Leverage systems and utilize data analysis to determine the financial impact of proposed business initiatives

• Minimum of 3 years experience in an analytical role exemplifying initiative and accuracy
• Excellent analytical skills, strong initiative and flexibility in analyzing results
• Strong knowledge of Excel
• Proven spreadsheet and data retrieval skills
• Strong project management skills
• Demonstrates the capability to build financial models and apply forecasting techniques with an emphasis on statistical analysis of economic and financial data

• Bachelor’s degree in Finance or Accounting

• Proven ability to work within a strong team environment
• Excellent oral, written and presentation skills
• Ability to communicate and interact with all levels of the organization
• Ability to meet aggressive deadlines with accurate and concise analyses
• Ability to prioritize effectively to move multiple concurrent projects to completion
• Self-starter willing to promote change when necessary

• MBA preferred
• Knowledge of Oracle, Hyperion, and Micro Strategy a plus