Marketing & AI Implementation Specialist

Are you highly organized, detail-oriented, and process-driven? Do you thrive in a structured, fast-paced environment where efficiency, database management, and marketing execution are the priority? Red Sign Real Estate is looking for a Marketing & AI Implementation Specialist to serve as a critical support role to the Director of Lead Generation. This position will focus on marketing execution, lead organization, recruiting support, and client experience—leveraging AI where applicable to optimize workflows.

• Assist with daily marketing operations, lead distribution, and database management.
• Ensure structured tracking and reporting of key performance metrics.
• Help systematize and improve workflows to enhance team efficiency.

• Execute marketing initiatives that align with lead generation strategies.
• Implement AI-driven automation tools where applicable to improve workflow efficiency.
• Track and analyze marketing performance data, providing structured reporting.
• Assist in creating and refining marketing materials to support lead generation and brand awareness.

• Audit, organize, and maintain CRM systems to ensure accurate lead tracking and follow-ups.
• Pull and distribute ISA call lists, optimizing call outreach and conversion tracking.
• Manage database segmentation to improve engagement and nurturing strategies.

• Conduct quarterly client follow-up calls to enhance the customer experience and ensure agent databases are updated.
• Assist in developing structured database outreach campaigns to nurture leads and past clients.
• Make 100 recruiting calls per week, with the goal of scheduling appointments for the Director of Sales.

• Identify and implement efficiency improvements in marketing and sales operations.
• Help manage financial back-end processes related to transactions and assist in monthly financial reporting.
• Assist in coordinating team events, newsletters, and marketing campaign rollouts.

• Record, edit, and post structured daily social media content to maintain brand visibility.
• Support agents with content creation and strategy, ensuring consistency with marketing initiatives.

• Highly detail-oriented, analytical, and organized, with a structured approach to marketing and lead management.
• Experience managing CRM systems, lead tracking, and marketing automation tools.
• Strong problem-solving mindset with the ability to systematize and improve workflows.
• Comfortable handling structured client and recruiting calls with clear documentation and follow-through.
• Experience with financial tracking and reporting, including QuickBooks familiarity.

This role is a key support position for the Director of Lead Generation, providing essential marketing, operational, and recruiting assistance to keep our real estate team running at peak performance. If you thrive in structured, data-driven environments and enjoy optimizing systems, improving workflows, and supporting high-impact marketing efforts, we want to hear from you!