What are the responsibilities and job description for the Graphic Designer position at RELIANCE WORLDWIDE?
POSITION OVERVIEW
We are seeking a talented, creatively driven, detail-oriented Graphic Designer to join the Americas Marketing team. The Graphic Designer is responsible for supporting comprehensive design projects, and will create, optimize, and organize design elements for both print and digital artwork. We need someone with a fresh and inspired approach, while still able to stay true to the essence of our brands. Specific deliverables span marketing literature, POP materials, packaging, ad production, photography, line drawings, website and social media graphics, as well as larger creative initiatives.
PRINCIPAL RESPONSIBILITIES
- Work collaboratively with the design team for the development and design of marketing resources for all Americas brands while maintaining the integrity of each brand’s look and feel.
- Fulfill digital graphic needs for websites, digital media, social media, and presentations.
- Assist with marketing literature, collateral, and other print design projects.
- Create and carry out concepts for POP materials and product packaging.
- Support ongoing media placements via ad production and trafficking.
- Brainstorm new approaches for marketing materials with design team.
- Produce line drawings and illustrations as needed for product packaging and resources.
- Optimize photography for use across all marketing channels, including print, digital, web, and social.
- Manage internal Data Asset Management system, following logical filing structure for all media.
- Ensure projects adhere to corporate branding hierarchy and style guides.
- Interact with Americas Marketing, as well as cross functionally with key stakeholders in sales, product management and other internal departments to determine needs, define requirements, and coordinate on projects.
- Maintain campaign consistency across all projects and platforms, adhering to brand guidelines.
- Prep print and digital files for accurate production across various channels.
- Work closely with Americas Marketing to support and promote the brand strategy.
- Collaborate with Americas Marketing to create materials for corporate and customer-facing events.
- Works on special projects as needed.
REQUIREMENTS
- Education: BA with concentration in Graphic Design or equivalent.
- Experience: 1-3 years of graphic design experience.
