What are the responsibilities and job description for the Digital Marketing Specialist position at REMEDY?
Company Description
REMEDY is a full-service video production agency founded in 2007, producing commercial, social, and digital content for innovative brands like Uber, Chick-fil-A, and Google. With a team of seasoned creatives, REMEDY develops award-winning creative strategies to bring brands' content campaigns to life. The state-of-the-art Virtual Production Studio enables creative content creation at scale.
Role Description
This is a full-time remote role for a Digital Marketing Specialist located in Buford, GA at REMEDY. The Digital Marketing Specialist will be responsible for social media marketing, digital marketing, web analytics, online marketing, and communication tasks to drive brand growth and engagement.
Qualifications
- Social Media Marketing and Digital Marketing skills
- Web and Online Marketing skills
- Strong communication skills
- Experience in video production or creative industries is a plus
- Bachelor's degree in Marketing, Communications, or related field
Responsibilities
Content and Social Media
- Create, curate, and publish engaging content across social media platforms.
- Develop and manage a content calendar.
- Write compelling copy for posts, ads, and website content.
- Engage with audiences, respond to comments, and build community.
- Track and analyze social media performance to optimize strategies.
Email Marketing
- Create and manage email campaigns, newsletters, and automated workflows.
- Segment email lists for targeted campaigns.
- Write persuasive email copy and design engaging templates.
- Track email performance (open rates, CTRs, conversions) and optimize based on insights.
Paid Advertising and SEO
- Plan and execute paid social media campaigns.
- Manage SEO team and ensure SEO is comprehensive and optimized monthly.
Website and Analytics
- Use Google Analytics and other tools to monitor website traffic and user behavior.
- Generate reports on marketing performance and suggest improvements.
Marketing Growth and Strategy
- Identify digital marketing trends and insights to optimize strategy.
- Develop and implement lead-generation campaigns.
- Collaborate with designers, copywriters, and other team members to execute campaigns.
Salary : $60,000 - $70,000