What are the responsibilities and job description for the Copywriter position at Rent the Runway?
Copywriter
About Us :
Rent the Runway (RTR) is transforming the way we get dressed by pioneering the world's first Closet in the Cloud. Founded in 2009, RTR has disrupted the $2.4 trillion fashion industry by inspiring women with a more joyful, sustainable and financially-savvy way to feel their best every day. As the ultimate destination for circular fashion, the brand now offers infinite points of access to its shared closet via a fully customizable subscription to fashion, one-time rental or ownership. RTR offers designer apparel and accessories from 700 brand partners and has built in-house proprietary technology and a one-of-a-kind reverse logistics operation. Under CEO and Co-Founder Jennifer Hyman's leadership, RTR has been named to CNBC's "Disruptor 50" five times in ten years, and has been placed on Fast Company's Most Innovative Companies list multiple times, while Hyman herself has been named to the "TIME 100" most influential people in the world and as one of People magazine's "Women Changing the World."
About the Job :
As the Copywriter , you will join the Design Team and work under the Senior Manager of Copy and Content , writing in tandem with her to create creative and strategic copy across channels. As a fundamental problem solver and wordsmith, you will collaborate with product and brand designers across email, site, paid, and promotional materials, while brainstorming new ways in through language and messaging. You are tuned-in to pop culture, current fashion trends, and have your own opinions on the Oxford comma (we have ours, but we'll chat more about this in the interview). Your copy style has a natural voice, and you can flex different tones and personalities within that voice when asked. You welcome feedback that is constructive and respectful, and you're comfortable sharing your own. You enjoy fast-paced environments, can expertly prioritize tasks and, perhaps most importantly, can ask for help when you need it.
What You'll Do :
- Work closely with cross-functional partners in Product, Fashion, Merchandising, Styling, Growth, and internal teams to ensure our copy output aligns to business goals and ensures quality and consistency at scale.
- Collaborate with the CRM team to write evergreen emails that speak to styles, designers, trends, occasions, and cultural moments. You will work with the Senior Manager of Copy to establish TOV guidelines for this channel.
- Write promotional copy for major sale events across channels-and, the exciting part-strategically think of new ways to keep the creative fresh and eye-catching.
- Craft copy for our paid channels and collaborate with the design team to produce creative and conversion-driven ads.
- Support the Senior Manager of Copy on establishing TOV guidelines and frameworks for designer collaborations and / or collections.
- Occasionally strategize with product designers on key site placements and future-state site projects.
About You :
Benefits :
At Rent the Runway, we're committed to the wellbeing of our employees, and aim to create a workplace that fosters both personal and professional growth. Our inclusive benefits include, but are not limited to :
Rent the Runway is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination against any applicant or employee based on any legally-recognized basis, including, but not limited to : race, color, religion, sex (including pregnancy, lactation, childbirth or related medical conditions), sexual orientation, gender identity, age (40 and over), national origin or ancestry, citizenship status, physical or mental disability, genetic information (including testing and characteristics), veteran status, uniformed service member status or any other status protected by federal, state or local law.
The anticipated base salary for this position is $87,200 to $98,000. The actual base salary offered will depend on a variety of factors, including without limitation, the qualifications of the individual applicant for the position, years of relevant experience, level of education attained, certifications or other professional licenses held. This position is also eligible for equity compensation.
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Salary : $87,200 - $98,000
