What are the responsibilities and job description for the Marketing Coordinator/Account Manager position at Rep Lock Marketing?
Job Overview
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong background in marketing strategy, product management, and market research. This role requires a creative thinker with excellent analytical skills who can effectively manage budgets and utilize various marketing channels to achieve business objectives.
Duties
- Primary Responsibilities: Client Communication, Marketing Strategist, Marketing Project Coordinator. (Project management and account management)
- Onboarding (Gathering items from clients to hand over to the digital team for implementation, ability to gain access to Facebook pages and ads manager accounts, creating and setting up profiles and accounts on their behalf)
- Develop and implement comprehensive marketing strategies to enhance brand visibility and drive customer engagement.
- Conduct market research to identify trends, customer needs, and competitive landscape.
- Oversee product management processes, ensuring alignment with market demands and company goals.
- Manage advertising sales campaigns across multiple platforms, including digital and traditional media.
- Optimize website content for SEO to improve search engine rankings and increase organic traffic.
- Utilize marketing automation tools to streamline campaigns and enhance lead generation efforts.
- Coordinate social media marketing strategies to build brand awareness and foster community engagement.
- Collaborate with sales teams to align marketing efforts with sales objectives and drive revenue growth.
- Monitor and analyze campaign performance metrics, adjusting strategies as necessary to maximize effectiveness.
- Prepare and manage the marketing budget, ensuring efficient allocation of resources.
Skills
- Strong knowledge of product management principles and practices.
- Proficient in conducting market research and analyzing data to inform decision-making.
- Experience in advertising sales with a proven track record of successful campaigns.
- In-depth understanding of SEO best practices and digital marketing strategies.
- Familiarity with marketing automation tools for effective campaign management.
- Excellent budgeting skills with the ability to manage financial resources effectively.
- Proficient in social media marketing techniques across various platforms.
- Knowledge of Google Analytics and other analytics tools for performance measurement.
- Strong communication skills with the ability to collaborate effectively across teams.
Join our team as a Marketing Manager where you can make a significant impact on our brand's success while developing your career in a fast-paced environment.
Job Type: Full-time
Pay: $50,000.00 - $65,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
Ability to Relocate:
- Austin, TX 78754: Relocate before starting work (Required)
Work Location: In person
Salary : $50,000 - $65,000